Setting registration or ticket prices for meetings and conferences can be a contentious process. It is a procedure not necessarily enjoyed by planners and committees. It can become an emotional roller coaster and it usually lacks a strategy.
Developing registration or ticket prices has to do as much with meeting budgets as offering opportunities for a large number of people to attend your conference or meeting. There are questions about early and late registrations? A-la-carte pricing or not? What are actually the best strategies? At Eventinterface we’ve seen a wide-ranging variety of tactics and pricing models and we are sharing our insights in this podcast. Listen to Eventinterface CEO Al Wynant share beneficial tips and tools to develop successful pricing strategies for your meetings and conferences.
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