Planning conferences and meetings is becoming more complicated. In the past, our responsibilities mainly entailed logistics, and attendee, venue, and vendor management. Now, it is no longer enough for planners to be experts in these fields alone. Planners now need to be marketers, product managers, negotiation and contract specialists, security experts, digital media and technical whizzes. Even planners with years of experience can be overwhelmed by the new specialized areas we need to add to our tool box.
WE ARE HERE TO HELP
Eventinterface is hosting a four-part virtual workshop series that will address these “new” topics and key tasks in greater details. Each two-hour workshop, presented by experts in the field will address a topic in-depth and offer tools and resources you will be able to implement immediately. Participants qualify for CEU Credits and receive a certificate of completion.
WHY WE ARE QUALIFIED TO PRESENT THESE WORKSHOPS
We’ve presented workshops such as these for more than 500 organization and companies, and our presenters have planned events worldwide for as many as 125,000 attendees.
This four-part virtual series starts on Thursday, August 10 at 10:00 a.m. Mountain Time. See the full schedule of sessions below. Can’t make it live? No worry, you can sign up for access to recorded sessions and materials as well.
WHAT IS INCLUDED
Live participants receive access to the two-hour live sessions and access to the recorded sessions and materials.
Virtual participants (individuals who register for access to materials only) receive access to the recorded sessions and materials post-session (no live participation).
WHO SHOULD ATTEND THIS SERIES
Anyone planning conferences, tradeshows, symposia, meetings or events can benefit from this series. These sessions are ideal for individuals who want to pursue a planning career. For individuals, teams and committees planning events with little or no experience. For individuals who want to learn the latest trends and techniques, and how to implement cutting-edge tools and solutions into the planning and execution process of events.
PARTICIPATE LIVE OR AT YOUR OWN PACE
The workshops are presented virtually and you can watch it live and interact with other attendees and the speakers. Should you not be able to make a session, then you will be able to view the recording after the live broadcast.
Should you prefer to watch the sessions at your own pace, then you can purchase the self-learning track.
- Individual sessions: $75 per session
- All sessions, live broadcast participation, $250
- Self-paced learning, $225 for all sessions
Sponsorship and increasing event revenue in the age of technology
Thursday, August 10, 10:00 a.m. to noon Mountain Time
Most events require sponsorship support to be produced. Registration or ticketing fees alone rarely generate enough revenue to cover all expenses. In this session, we will address new techniques and tools using established and new methods to develop event revenue and sponsorship strategies to help you increase income. We will address how to deploy these tools and techniques for conferences, tradeshows, festivals and fundraising events.
Leaving this session you will be able to augment your sponsorship packages by offering new and cutting edge opportunities, making your sponsorship partnerships more valuable to your sponsors resulting in increased revenue for your events.
Event marketing for all generations
Thursday, August 24, 10:00 a.m. to noon Mountain Time
In order to attract participants to your event you need to market your event. Simple, right? Event marketing however has evolved significantly over the years. It is no longer enough to send an invite. You need to develop strategic campaigns that communicate your message with a large and diverse audience. In this session, we will look at the various segments of your audience, how to best communicate with them, and how to convert their interaction with your content into paid registrations. We will address how to develop a campaign for conferences, tradeshows, festivals and fundraising events.
Leaving this session you will be able to create a marketing strategy for your events engaging a diverse audience, and turn that engagement into registrations.
Event technology simplified
Thursday, September 7, 10:00 a.m. to noon Mountain Time
From online registrations, attendee engagement, security and lead generation. In this workshop, we will demystify event technology. We will look at all aspects of events and how technology plays a role in being more efficient, increase revenue and grow attendee engagement pre-, during, and post-event. We will look at the tools – old and new -, how to evaluate and purchase tools, how to implement them and insure you have the infrastructure and bandwidth in place to deploy these tools at your events.
Leaving this session you will understand how technology can help you become a better and more efficient planner. You will discover new technologies, how to review technologies and understand what it takes to deploy these technologies at your office and events.
The engagement game
Thursday, September 21, 10:00 a.m. to noon Mountain Time
Engagement is all the rage but what does it really mean? There are many aspects to this, and trying to implement an engagement strategy can seem overwhelming. In this session, we will break down the different methods of engagement, look at the tools, implementation and return on investment. We will look at audiences and review how different engagement techniques can be deployed for different audiences. We will look at traditional methods of engagement and review the newer technologies Virtual Reality and Augmented Reality.
After this session, you will understand how to deploy a variety of engagement strategies for your events. You will understand how you can increase attendee engagement pre-, during and post-event by more than 30%.