Wondering how to attract attendees to your conference? We are sharing our top tips to make your event stand out and attract an audience.
1. HAVE A PROGRAM WORTH ATTENDING
Seems logical, right? People come to your event to learn, network and conduct business. As part of the selection process planners should make sure speakers present new information, not the same rehashed findings. Promote the fact that your audience will be the first to hear the new findings. Allow for ample networking opportunities and provide comfortable places to conduct business.
2. ASK FOR INPUT
Committees spend countless hours planning programs but rarely ask attendees what they would like to learn. Ask your prospect attendees who they would like to hear from, and what they would like to learn. This will help you design a program
3. ENGAGE YOUR ATTENDEES PRE-CONFERENCE
Start creating excitement pre-conference by engaging your audience via social media. Once attendees register, engage them in conversation, and provide individualized concierge services. Create personalized conference experiences for your attendees.
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