Eventinterface https://eventinterface.com/blog en-US Tue, 07 Jul 2015 07:03:33 +0000 Mon, 06 Jul 2015 11:17:00 +0000 http://www.creativecommons.org/licenses/by/1.0 FeedWriter Building Successful Hotel And Venue Partnerships http://www.eventinterface.com/blog-article/Building-Successful-Hotel-And-Venue-Partnerships venue and hotel negotiation tips for event and meeting plannersOn many occasions volunteers are given the responsibility to plan a meeting or event. They have little or no experience, no hotel or venue relationships, no negotiation experience, and perhaps no budget to hire a professional planner. Unfortunately this can cost an organization dearly. Volunteer planners sign contracts not fully understanding the ramifications to the organization they represent. As a planners with more than 25 years of inter­national experience we have seen agencies lose thousands of dollars by poorly negotiated contracts. Great hotel or venue contracts won’t save your event if it isn’t planned and marketed well, but it will start the planning process on a solid foundation.

Hotel sales staff ought to play an educational role; however the opportunity of a long-term relationship can get thrown out with the bathwater in favor of a quick contract, allowing a sales person to meet monthly sales goals. Smart sales people will help planners negotiate a fair con­tract. This will create a win-win for both parties, with the planner having a sound contract, and the hotel establishing a long-term relationship and a possibility of future business. Sadly, not all hotel sales people fall into the last category. No disrespect intended, simply a reality in the industry.

This e-book outlines helpful tips to making your negotiations with hotels, resorts and venues a breeze, especially for volunteer event and meeting planners planners. Keep these tips in mind as you plan for your event and start the negotiation process. After reading this e-book you will have a better understanding and the ability to create a winning venue partnership.

Get your complimentary copy here

Mon, 06 Jul 2015 11:17:00 +0000 info@eventinterface.com (Al Wynant) http://www.eventinterface.com/blog-article/Building-Successful-Hotel-And-Venue-Partnerships
Happy Independence Day http://www.eventinterface.com/blog-article/Happy-Independence-Day The Eventinterface team wishes you a fun and safe Independence Day weekend. Enjoy the celebrations! 

Create better events with Eventinterface. Get our newsletter

Fri, 03 Jul 2015 08:00:00 +0000 info@eventinterface.com (Al Wynant) http://www.eventinterface.com/blog-article/Happy-Independence-Day
The Startup Journal: Managing Your Mentors http://www.eventinterface.com/blog-article/The-Startup-Journal-Managing-Your-Mentors Finding the right blend of mentors and advisors are key components to guiding a team and pushing a business forward. The same counts for event and meeting planning committees.

Al Wynant, CEO of Eventinterface, shares the importance of mentors in building his business and while finding the right mentor is key, it’s also important to understand that sometimes founders need different skill sets as a business grows.

Read the full story by Austin Paetow here.

Thu, 02 Jul 2015 09:37:00 +0000 info@eventinterface.com (Al Wynant) http://www.eventinterface.com/blog-article/The-Startup-Journal-Managing-Your-Mentors
Creating Community http://www.eventinterface.com/blog-article/Creating-Community Merriam-Webster defines community as a group of people who have the same interests. Events attract people with a common interest. Are events communities? And if so, wouldn’t you want your community to be the best possible?

As planners we tend to look at our events as a finite moment. A blip in time defined by the opening of our registration desk to the end of the closing session. We are happy when everyone shows up, receives the right meal, participates in the correct field trip. We are especially thrilled when name badges are spelled correctly. We’re ecstatic when there are no issues at the venue, transportation worked flawlessly and all vendors performed beautifully. Perhaps a simplified view of the process; however as planners we prepare, execute and move on to the next event as soon as the doors close on the last one. We have a job to do, produce flawless events on time and on budget.

Marketing and Product Managers spend an exorbitant amount of money on these events, very well understanding the power of bringing people together around a product, cause or brand. The power of community here is undeniable. It builds personal connections and drives positive business outcomes.    

They too understand the immense power of social media tied to the success of events. What is less understood is how you bring planners, marketers and product managers together to create meaningful and long-lasting event experiences around a product, cause or brand using the power of the event, social media and event technology. How does one extend that finite moment of the event into an everlasting community, generating industry intelligence, revenue and business development opportunities past the closing session of the event?

At Eventinterface we have seen first hand how a carefully orchestrated community building campaign can increase the ROI of an event, extended the lifecycle of the event and build long term virtual communities around a cause, product or brand.

One company using Eventinterface attracts on average 120 attendees to their bi-annual conference. They invite 500. The speakers are top-notch scientists presenting discoveries using the conference’s host technology. In 2014 the team decided to make an effort and build a community, opening up the conference post-event to the 380 prospect attendees not able to join in person.  The strategy evolved around posting meaningful and exclusive content, presentations and engaging peers to invite the at home attendees to buy into the online private conference community. A community champion spearheaded the effort and discussions.

The strategy paid off. The client was able to increase engagement from 23% to 83%. Event revenue nearly doubled. Creating the community and committing to being the best community clearly benefited the client and the event participants. The still active community continues to provide business intelligence on the use of the company’s technology, normally something the client would have to wait to gather at the next conference. 

Today we are sharing a handful of the lessons learned from this project, and others, and best practices to get your own community building efforts started. It’s not easy and requires strategy; the payoff however is well worth the investment. Over time the investment is returned multiple times over in increased brand loyalty, access to industry or product intelligence, boosted event revenue and the community will be viewed as the best in your industry.

Event and meeting planning tools Eventinterface


Know your audience
Building a community requires the use of multiple tools. Know your audience and the social tools they use, and then make these tools a component of your overall strategy. Insure that your event technology works with these tools.

Commit to the community – everyone is on board
Community doesn’t just happen. The desire to build community comes from company leadership and should tie to the aspiration to being the best community. Communities too must have measurable goals, and there must be a designated champion managing the community, leading it to success.

Create "must have" content
People participate in communities to learn, network and be part of an exclusive group with access to member only content. Build a content library featuring exclusive articles by respected peers. Open up the community for conversation with leaders in the community.

Commitment to being the best requires investment in time, talent and resources. Community building does not start at the event; it starts at the time you send your first registration email. Invest in creating a sound community building strategy. Define what “being the best” means to your organization and define a plan around building the community and engaging your stakeholders.

Community does not just happen, especially at the beginning, you must engage with your audience by providing quality content, discussions and opportunities to connect with each other in a protected and judgment-free zone. You must build new behaviors and teach your audience to dial into your community for answers, feedback and discussions.

Analyze and utilize a treasure trove of data
Now that you have created and continue to manage the community you must learn to analyze the data shared and comments received by its members. The business intelligence delivered is invaluable to your organization. You no longer have to wait to connect with people at your events, you can now view real-time data, analyze it and implement lessons learned immediately.


Eventinterface is an end-to-end event and meeting management platform. It manages registrations and speakers. What sets us apart is the strong engagement and community building tools that allow planners, marketing and product managers to create the best communities in their industry around their brand, cause or product.

With Eventinterface you can manage your event elegantly and cost-effectively, and increase the ROI of your event by increasing engagement and new revenue opportunities around community building. Planners can use self-guided tools or our experienced team can help you develop the best community.

Fri, 26 Jun 2015 06:00:00 +0000 info@eventinterface.com (Al Wynant) http://www.eventinterface.com/blog-article/Creating-Community
Montréal Continues To Rule http://www.eventinterface.com/blog-article/Montral-Continues-To-Rule For the fourth straight year, Montréal ranks first in the Americas for international association events, ahead of New York, Washington and Buenos Aires, according to the Union of International Association’s (UIA) International Meetings Statistics Report for the Year 2014. Overall, the city hosted 79 international events during the last year. This ranking is remarkable given the extremely competitive global environment marked by an overabundance of convention space, highly incentivized offers from prospective host cities, and a U.S. convention market fervently bouncing back.

Raymond Larivée, President and CEO of the Palais des congrès. Eventinterface“We are very proud of Montréal’s enviable standing among the world’s leading business destinations. We’ve been actively developing the major international convention market for over 30 years, and the collaboration of industry partners like Tourisme Montréal and the Hotel Association of Greater Montréal is essential in order to attract large-scale events to our convention and exhibition centre,” says Raymond Larivée, President and CEO of the Palais des congrès.

Yves Lalumière, President and CEO of Tourisme Montréal Eventinterface“At Tourisme Montréal, we work alongside our partners to spark business opportunities aimed at maximizing tourism for the city and the resulting economic benefits. We are very pleased to see that Montréal tops the list of leading cities for international events. Our reputation as a host city and our convention related expertise are irrefutable. The top ranking speaks to the collective hard work of the tourism industry,” states Yves Lalumière, President and CEO of Tourisme Montréal.

Montréal attracts thousands of business tourists each year, thus entrenching its standing as a tourism leader in North America. For 2014-15, international conventions held at the Palais drew 52,000 participants and generated nearly $106,000,000 for the Montréal and Québec economy.

Palais des congrès Tourisme Montréal Union of International Associations 

Mon, 22 Jun 2015 06:00:00 +0000 info@eventinterface.com (Al Wynant) http://www.eventinterface.com/blog-article/Montral-Continues-To-Rule
Top 5 Reasons Why People Attend Conferences http://www.eventinterface.com/blog-article/Top-5-Reasons-Why-People-Attend-Conferences Wondering why people register for your conference? Knowing these top reasons will help your meetings stand out and attract attendees by creating value for all stakeholders.

Most attendees come to your conference to learn about a topic. It is in the planner’s best interest to present a program worth attending. As part of the speaker selection process planners should make sure speakers present new information, not the same rehashed findings.

Attendees want to network. Planners need to provide ample time and space for individuals to engage with each other during the meeting. Technologies such as Eventinterface allow for planners to offer networking opportunities pre-, during and post-event. Planners should offer time and space for attendees to network

Conferences should be inspirational. They should inspire attendees to implement what they have learned. Attendees should return home invigorated and motivated. Planners should find new ways to excite and engage attendees at the event.

Event Planner Newsletter

Many attendees come to a conference to build a network and solicit new business. Planners should offer opportunities and technology to facilitate connections during the conference. Shameless plug, Eventinterface allows this.

At times location is perhaps your biggest draw. It can be hard to say “no” to a conference hosted in a fabulous destination. Don’t underestimate the value of a destination. Planners should promote the destination and attractions in the area. 

What is important to you? Share with us on Twitter or Facebook.

Thu, 18 Jun 2015 07:00:00 +0000 info@eventinterface.com (Al Wynant) http://www.eventinterface.com/blog-article/Top-5-Reasons-Why-People-Attend-Conferences
Eventinterface simplifies event engagement http://www.eventinterface.com/blog-article/Eventinterface-simplifies-event-engagement Eventinterface, a Scottsdale-based event and meeting planning platform launched Eventinterface PROGRAM and Eventinterface ITINERARY, fully integrated solutions for event planners to engage attendees and generate new event revenue.

“Events and meetings play an integral role in bringing together people around a cause, brand, product or service,” said Al Wynant, Eventinterface CEO. “We are no longer thinking about events as something that brings people together for a few hours or days. Events unite people around a common interest and planners; marketing and product development managers are beginning to understand the value of engaging their attendees pre-, during and post-event. With Eventinterface we are now making that community building super easy and cost-effective, and we include ways to monetize content and opportunities to generate new event revenue,” said Wynant.

Eventinterface simplifies event engagement for event and meeting plannersEventinterface already simplifies and automates many of the tasks planners do. The solution allows planners to easily collect and analyze attendee data, gather and share event content. Eventinterface PROGRAM and ITINERARY in combination with Eventinterface PITCH now offers a full-featured engagement suite for use by planners and attendees. Event attendees, speakers and sponsors can schedule appointments with each other.  Planners can share simple to complicated multi-session events, speaker bios, session videos and PowerPoints. Planners can keep the conversation alive after the event and continue to engage attendees, extending the lifecycle of events, building value for all stakeholders and increasing ROI on the event.  Attendees can build rich itineraries, easily track their event participation and retain access to exclusive event content and conversations.

“Planners using Eventinterface to its fullest have experienced increased event revenue by more than 30%, and decreased management cost by as much as 25% by incasing efficiencies.  Stakeholder engagement increases as well by as much as 27%,” said Wynant.

About Eventinterface:
Eventinterface is a SaaS platform that helps Event and Meeting Planners plan events better, build new revenue streams and create powerful communities before, during and after events. Planners pay a monthly subscription fee to use the service that includes unlimited transactions and events planned.

Mon, 08 Jun 2015 08:00:00 +0000 info@eventinterface.com (Al Wynant) http://www.eventinterface.com/blog-article/Eventinterface-simplifies-event-engagement
Top Tips For Great Event Websites http://www.eventinterface.com/blog-article/Top-Tips-For-Great-Event-Websites Event websites should be engaging and encouraging prospect attendees to sign up. We’re sharing top tips in our latest infographic. For more detailed information read this blog post.

Top Tips for Great Event Registration Websites for Event Planners by Eventinterface

Thu, 04 Jun 2015 09:49:00 +0000 info@eventinterface.com (Al Wynant) http://www.eventinterface.com/blog-article/Top-Tips-For-Great-Event-Websites
Exhibition Industry Showing Robust Growth http://www.eventinterface.com/blog-article/Exhibition-Industry-Showing-Robust-Growth The Center for Exhibition Industry Research (CEIR) released 2015 first quarter data collected for the annual CEIR Index report. Despite the severe winter, the performance of the business-to-business exhibition industry, as measured by the CEIR Total Index, posted a year-on-year gain of 4.6 percent. This increase reflects strong industry growth, marking it as the highest increase since the second quarter of 2007.

“The performance in the first quarter was remarkable considering that the East Coast was frequently paralyzed under severe winter weather,” noted CEIR Economist Allen Shaw, Ph.D., chief economist for Global Economic Consulting Associates Inc.

2015 Q1 also marked the 19th consecutive quarter of year-on-year growth. While the growth of the exhibition industry lagged behind the GDP during most of last three years, the exhibition industry outperformed the macro economy as real GDP gained 2.7 percent year-on-year.

The year-on-year gain spread across all 14 sectors, especially Building, Construction, Home & Repair and Government. For the overall exhibition industry, all four metrics in the first quarter posted year-on-year gain. Net Square Feet — increasing by 4.1 percent, in Real Revenues, which rose an impressive 7.3 percent, followed the strongest metric. Exhibitors increased 3.3 percent, whereas Professional Attendance could have been influenced the most by the severe weather and yet it rose a relatively strong 3.7 percent.

“We are very encouraged to see that the exhibition industry is continuing its upward climb. While industry growth has been moderate, the strong performance of Q1 is certainly offering positive indicators for the near future,” said CEIR President and CEO Brian Casey, CEM. “After two challenging recessions, it’s wonderful to see this kind of performance despite the impact of weather.”

As an objective measure of the annual performance of the exhibition industry, the CEIR Index measures year-over-year changes in four key metrics to determine overall performance: Net Square Feet of Exhibit Space Sold; Professional Attendance; Number of Exhibiting Companies; and Gross Revenue. The CEIR Index provides data on exhibition industry performance across 14 key industry sectors: Business Services; Consumer Goods; Discretionary Consumer Goods and Services; Education; Food; Financial, Legal and Real Estate; Government; Building, Construction, Home and Repair; Industrial/Heavy Machinery and Finished Business Outputs; Communications and Information Technology; Medical and Health Care; Raw Materials and Science; Sporting Goods, Travel and Entertainment; and Transportation.

Purchase the complete CEIR Index Report here

Eventinterface news, resources and tools for meeting and event planners

Wed, 03 Jun 2015 06:00:00 +0000 info@eventinterface.com (Al Wynant) http://www.eventinterface.com/blog-article/Exhibition-Industry-Showing-Robust-Growth
Meeting And Event Planning Myths http://www.eventinterface.com/blog-article/Meeting-And-Event-Planning-Myths Event and meeting planning can be challenging. There seems to be quite a few myths that have developed over the years creating a disconnect between what the job is perceived to be versus the reality of the profession.

Planning events and meetings is a high-stress job. We are well-organized professionals, able to manage hundreds of details simultaneously. This is not a job for the faint of heart. Customer service, an ability to listen and understand clients and deliver on what is promised on time and budget are key aspects of the job. 

Did you know that the job of Event Planning is consistently ranked in the top-5 most difficult jobs alongside police, military and firefighting personnel? Events can be glamorous for the attendees, rarely for the planner.

We do indeed get to travel to the most amazing places and venues but rarely get to see anything outside of the ballroom. We’re managing the event, which means endless hours on our feet with a smile on our face! We are living in a fishbowl as we are managing the show.

Event and Meeting Planning newsletter from Eventinterface

Yes, most people can plan a dinner party at their home quite well. Planning a large-scale event on the other hand is an entirely different ballgame. Investing in a professional planner will save time and money along the way. You will benefit from our experience, relationships, and discounts, and above all keep your own sanity.

Definitely not true. There are different levels of planning professionals. A Party Planner will be able to help you plan a social event such as a bar mitzvah, wedding, and birthday party. An Event Planner will be able to help you with social events and corporate events such as product launches and fundraising events. A Meeting Planner will focus on conferences, tradeshows and meetings and will hire Party or Event Planners to help create and manage the social events under the umbrella of the larger project. Each group has their own professional designation.  

Have your own myths about planning, share them with us on Twitter #EIEventMyths.

Mon, 01 Jun 2015 06:00:00 +0000 info@eventinterface.com (Al Wynant) http://www.eventinterface.com/blog-article/Meeting-And-Event-Planning-Myths
Eventinterface Builds Cash Flow And Communities For Event Planners http://www.eventinterface.com/blog-article/Eventinterface-Builds-Cash-Flow-And-Communities-For-Event-Planners AZ Tech Beat, Arizona’s online news source for the technology industry features Eventinterface in story.

For organizations putting on an event that draws hundreds to thousands of participants, event planners need a way to organize and manage the masses. Startup Eventinterface is a SaaS end-to-end event management platform that enables planners to build revenue and their communities simultaneously.

Read the article by Chloe Nordquist on AZ Tech Beat here

Event and meeting planning tips newsletter. Sign up free.

Fri, 29 May 2015 06:00:00 +0000 info@eventinterface.com (Al Wynant) http://www.eventinterface.com/blog-article/Eventinterface-Builds-Cash-Flow-And-Communities-For-Event-Planners
Event Planner Quick Tips http://www.eventinterface.com/blog-article/Event-Planner-Quick-Tips Top 10 tips and thoughts for event and meeting planners to make event planning easy and stress free.

Think of events as a dinner at your house with friends. Pick a date, invite friends, select a menu and entertainment, communicate parking instructions and confirm details. Events are the same, just at a much bigger scale.

Unexpected expenses are the norm. Give yourself a few percentage points of wiggle room in your budget to address surprise expenses.

It is key to understand your attendee’s likes and dislikes, and plan your event, location, venue, activities, and technology around your audience’s likes.

Events are all about hospitality and customer service. Providing 5-star service to your attendees is a must. Listen to this fantastic Event TALK! podcast to learn best practices and tips around event customer service and hospitality.

A key part of event customer service and hospitality is communication. Put yourself in the attendee’s shoes, listen genuinely to issues, address them immediately and insure that people are heard. Click here for a great article on event customer service.

Event and meeting planning tips newsletter by Eventinterface

Professional planners we can singlehandedly plan events blindfolded; however working with committees and vendors requires a carefully planned production schedule. It never hurts to allow extra time to insure that all production partners and vendors can complete all tasks required. We recommend allowing for at least 10% extra planning time.

You can’t do it all yourself. Consider hiring someone to help you with the planning process or administrative support so you can focus on delivering a fantastic program and revenue generation rather than stuffing envelopes and folding napkins.

Allergies are a real issue for many attendees. As we strive to deliver a first-rate experience to our guests, meeting planners must address these challenges by offering meal options and environments free of allergens. It is however key to understand your limitations in your ability to offer the right services, meal options and environment to your attendees. If you ask about allergies, attendees expect you will deliver on their request.

Planning and working events is brutal. After all, the job consistently ranks as one of the most difficult to perform. You cannot be successful if you do not take care of yourself first. Ample sleep, balanced meals and comfortable shoes are only the tip of the iceberg. Click here to see a list of life hacks for meetings and event planners.

Inline with the above statement, planners need a quiet space away from the event to hide, regroup and relax. This is not the hotel bar, pool or other public area of your venue, but your room, office or other hidden away place at the venue. A place you can go to and collect your thoughts, take a deep breath and get ready for the next task.

What are your tips and thoughts, share them with us on Twitter @Eventinterface #EIEventTips.

Thu, 28 May 2015 13:02:00 +0000 info@eventinterface.com (Al Wynant) http://www.eventinterface.com/blog-article/Event-Planner-Quick-Tips
Historic Bently Reserve Completes Sustainable Restoration http://www.eventinterface.com/blog-article/Historic-Bently-Reserve-Completes-Sustainable-Restoration San Fransisco's historic 14,000 square foot event venue Bently Reserve has completed a renovation that includes new technology, brand new and refreshed meeting and event space, and an intricately restored entryway.  Adorned with hand-painted travertine walls, Italian marble floors and original 1920s chandeliers, the impressive and highly versatile 8,045 square feet Banking Hall is ideal for weddings, galas and corporate events for up to 650 people. The space has been enhanced with restored columns, a brand new ceiling that incorporates the latest in technology for top-quality sound proofing, and a LED system upgraded to be more energy efficient and to showcase a wider range of color and displays.

Bentley Reserve Adriatic Room on Eventinterface

Adjacent to the Banking Hall is the brand new Adriatic Room and the newly refreshed Gateway Room, both featuring 870 square feet of space ideal for meetings and events. Showcasing the building’s stunning architecture, the Adriatic Room has original 1924 exposed brick walls and large windows overlooking downtown San Francisco, complemented by a brand new ceiling, LEED-certified carpeting and paint plus LED energy efficient lighting. The Gateway Room has been completely refinished to match the Banking Hall and Farallon Room. New unisex bathrooms adjacent to the Gateway Room add convenience and double the number of the restrooms available on the first floor. 

The Battery Street entrance, which is the main entryway to the Bently Reserve, has been intricately adorned with Gypsum stone florets custom designed to match the original 1924 design at the original entrance on Sansome Street.  

More information here.

Photographs courtesy of the venue.

Wed, 27 May 2015 12:29:00 +0000 info@eventinterface.com (Al Wynant) http://www.eventinterface.com/blog-article/Historic-Bently-Reserve-Completes-Sustainable-Restoration
Event and Meeting Planning 101 http://www.eventinterface.com/blog-article/Event-and-Meeting-Planning-101 Event Planning infographic by Eventinterface. Planning events and meetings

Tue, 26 May 2015 06:00:00 +0000 info@eventinterface.com (Al Wynant) http://www.eventinterface.com/blog-article/Event-and-Meeting-Planning-101
Top Site Selection Tips http://www.eventinterface.com/blog-article/Top-Site-Selection-Tips Selecting a venue or location for your event can be a challenging undertaking. As the industry has recovered from the latest economic downturn, venues are becoming more selective as to whom they work with. It is becoming a sellers market, and that makes the work of planners harder. Here are a few tips that will make the selection process easier.

Eventinterface Top Tips Site Selection

1. Know as many of the details of your event as possible before sending a request for proposal to venues or sites. Determine pre-RFP what the best fit would be for your event and attendees. Explore location, time of year, easy of getting in and out of the destination, and availability of venues and hotel rooms. Doing so will eliminate many options, and you can focus on a handful of prospect sites that will meet your group’s needs.

2. Understand your audience. Negotiate with your attendee in mind. What is important to your attendees? If culture is key, then perhaps a venue in a walkable metropolitan area with many accessible theatres and museums fits them best. Put yourself into the shoes of your attendee and select your site or venue with them in mind, and will also attract them to your event.

3. Negotiate fairly. It has become a sellers market and venues are less likely to consider working with planners who pose unrealistic expectations. 

4. Never sign a contract without fully understanding the implications. Read and understand the small print.

Download our free e-book “Successful Strategies for Hotel and Venue Negotiations.”

Fri, 22 May 2015 06:00:00 +0000 info@eventinterface.com (Al Wynant) http://www.eventinterface.com/blog-article/Top-Site-Selection-Tips
Hotel Van Zandt Opening In Austin http://www.eventinterface.com/blog-article/Hotel-Van-Zandt-Opening-In-Austin This summer, Kimpton Hotels is opening Hotel Van Zandt in Austin, Texas. Inspired by the city’s world-famous music scene, the hotel promises to deliver a front-row seat to all the action.

Hotel Van Zandt for event and meeting planners Eventinterface

Hotel Van Zandt features 319 guest rooms and 41 suites designed to capture the essence of local culture fused with Texas history and elegance. The hotel has been designed from the ground up featuring high-quality materials and a sophisticated laid back atmosphere.

Hotel Van Zandt Lounge for meeting and event planners Eventinterface

Hotel Van Zandt for pool side events

Meeting and Event Planners can use the 12,000 square feet of meeting and event space spread over 11 dedicated rooms. The Lady Bird ballroom seats up to 570 in theatre style and all meeting space includes unlimited bandwidth, blazing fast Internet speeds and top-notch audio-visual equipment. 

Hotel Van Zandt Ballroom for meeting and event planners

Hotel Van Zandt is taking reservations now for August 15, 2015 arrivals.
Visit the hotel website here.

Photos courtesy of the hotel.

Tue, 19 May 2015 13:05:00 +0000 info@eventinterface.com (Al Wynant) http://www.eventinterface.com/blog-article/Hotel-Van-Zandt-Opening-In-Austin
The Year Of Intelligent Growth http://www.eventinterface.com/blog-article/The-Year-Of-Intelligent-Growth Meeting Professionals International Quarterly Outlook EventinterfaceMeeting Professionals International (MPI) released the Spring Edition of its Quarterly Meetings Outlook special report. It appears it is shaping up to be the year of intelligent growth for the meeting and event industry. Continued stability and moderate economic improvement offers meeting professionals an opportunity to breathe and think about the big picture.

The report finds that 74% of planners expect business conditions to improve in the near future.  Event and meeting planners also seem to shift away from tactical uses of technology for events to more strategic implementation. 60% of planners predict growth in attendance, 7% more than one year ago. There is a 10% decrease in prediction of virtual attendance numbers from 66% predicting an increase one year ago and 56% this year.

See the full report here

Get the Eventinterface Newsletter for Event Planners

Thu, 14 May 2015 06:00:00 +0000 info@eventinterface.com (Al Wynant) http://www.eventinterface.com/blog-article/The-Year-Of-Intelligent-Growth
Eventinterface Selected Semifinalist in Arizona Innovation Challenge http://www.eventinterface.com/blog-article/Eventinterface-Selected-Semifinalist-in-Arizona-Innovation-Challenge The Arizona Commerce Authority (ACA) today announced 25 semifinalists in its Spring 2015 Arizona Innovation Challenge (AIC), a bi-annual business plan competition awarding $3 million annually to talented entrepreneurs.

Each year, the ACA awards – $1.5 million in the spring and $1.5 million in the fall – to the most qualified, innovative startups and early-stage companies. Recipients receive up to $250,000 in capital to grow their businesses, advancing innovation and technology commercialization opportunities in Arizona. A panel of expert judges evaluated 138 applications from the Spring 2015 AIC submitted by companies based in Arizona, California, Massachusetts, Texas and Wisconsin.

Arizona's engagement with early-stage companies through its suite of targeted programs continues to spur growth, technology commercialization and capital investment within the state's innovation ecosystem. With more than 1,400 applications received for the AIC since 2011, the program continues to be among the many opportunities available to innovators, which have made Arizona a top hub for entrepreneurial activity and startup success.

See the full list here

Tue, 12 May 2015 14:19:00 +0000 info@eventinterface.com (Al Wynant) http://www.eventinterface.com/blog-article/Eventinterface-Selected-Semifinalist-in-Arizona-Innovation-Challenge
Enhancing Conference Engagement Using Technology http://www.eventinterface.com/blog-article/Enhancing-Conference-Engagement-Using-Technology Conferences and events are about creating communities. It is about engaging people in meaningful ways around a topic they are passionate about.

Have you attended a conference lately? It is a surreal experience, hundreds, even thousands of people in one location, many focused on their electronic devices and not the people around them. Technology can do amazing things for conferences, in this post we are looking at how technology, especially Eventinterface, can help planners create communities and engage their audiences pre-, during and post-conference.  It is about using technology pre-event to enhance face-to-face engagement at the conference.


Each conference brings together a group of people who care about a specific topic or cause. They are there to learn, present or network. Most attendees walk away from the event with new ideas and a stack of business cards gathered between sessions. Back home, they may forget about these new connections, and it is rare for long-term and meaningful relationships to be created out of these brief conversations.

Technologies are now available for planners to create communities around their events. Safe places for registered attendees, exhibitors, speakers and sponsors to interact with each other pre-, during and post-event. A place for attendees to schedule face-to-face meetings during the event and communicate post-event.

Many professional conversations should not be held on public social media sites due to the nature of the content. Closed communities available to event stakeholders after an event allow for meaningful conversation among individuals who are interested in discussing a topic in the secure environment.  Eventinterface allows planners to easily create communities around conferences. It allows for individuals to continue their in-person communications online after the event has ended.

These communities too will help planners learn more about their attendees and help create even better conferences in the future.


Speakers come to your event to speak about a specific topic. Speakers could tailor their conversations to the audience if they knew what the audience really wanted to learn. Planners do not always have an excellent grasp on the needs of the audience. Why not ask registered attendees what they want to learn from the speaker?

Speakers and planners can monitor the conversation and deliver a talk that is superbly fitted to the audience.

For events with very large audiences, the same tools could be used onsite to pose questions of the speaker, giving all attendees an opportunity to participate in the conversation. Again Eventinterface allows for this.


Planners can add value to conferences by making available access to registered attendees, speakers, sponsors and exhibitors to all stakeholders who have signed up. Individuals can reach out to each other pre-event and schedule meetings during the event.  Sponsors and exhibitors can connect with attendees, and attendees can reach out to sponsors and exhibitors to learn more about their product and services. This is an enormously valuable proposition that can generate a boost in early registrations and generate additional revenue associated with this level of access from sponsors and exhibitors. Eventinterface too includes these functionalities.


Embracing technology to facilitate conversation, face-to-face engagement and creating communities leads to higher participation, improved programs, and up to 30% more event revenue. Eventinterface offers all of these services as part of our event management, registration and attendee engagement software. More here

Mon, 11 May 2015 07:00:00 +0000 info@eventinterface.com (Al Wynant) http://www.eventinterface.com/blog-article/Enhancing-Conference-Engagement-Using-Technology
Winning Trade Show Strategies For Event Planners http://www.eventinterface.com/blog-article/Winning-Trade-Show-Strategies-For-Event-Planners Jim Wurm, Executive Director of the Exhibit and Event Marketers Association join us on the latest episode of Event TALK to discuss how event and meeting planners can make the tradeshow experience more beneficial for exhibitors and marketers, and win by doing so. Jim is a noted author and presenter to many of the trade show industry's associations and professional societies.

Listen to Eric Dye and Jim Wurm discuss the following:

  • Many conferences and events seem to have an exhibit component, and there are many tradeshows around the world. Set the stage for me, what have planners and producers been doing right?
  • It is all about engagement, and planners seem to be doing a decent job engaging attendees. How can planners connect the dots and connect the attendees with the exhibitors and marketers. What are the essentials to engage all these stakeholders successfully?
  • I imagine it is quite challenging for exhibitors to track return on investment. What role can planners play to insure that exhibitors and marketers have the ability to measure success?
  • Tradeshows are expensive, how can planners, producers and exhibitors work together to control cost while still providing a first class experience?
  • Are there any tools, programs, best practices available that can help planners produce better experiences for exhibitors and marketers?
  • What are your top three tips for planners who want to successfully engage and provide return on investment to exhibitors and event marketers


About our guest:
In his 30 years of trade show marketing and management, Jim A. Wurm has worked on both the show management and exhibit services side of the business.  

He has launched and organized trade shows throughout the U.S. and in Europe, as well as working for I&D (now Nth Degree) as Director of Marketing and National Sales Manager.   Jim has created and managed his own trade shows (CleanRooms and CleanRooms Europa), and has served as Group Director of High Tech shows for Miller Freeman, Inc.; at the time, the third largest show organizer in the world.  

Upon leaving Miller Freeman, Jim returned to his favorite role as independent show organizer and trade show management consultant. His customer list includes the Neil Sperry All Garden Show (an event he managed for 15 years),  ZD Comdex & Forums, Reed Exhibitions, SEMCO Productions, Johnson Promotions, IEEE, and Netware Users International.

Most recently, Jim has utilized his unique trade show experience for the development and management of the Exhibit & Event Marketers Association (E2MA) an association formed from the combined strengths of the Trade Show Exhibitors Association (TSEA) and the Exhibitor Appointed Contractor Association (EACA).

One of the industry's foremost thinkers on trade show marketing, he is a noted author and presenter to many of the trade show industry's associations and professional societies.

Reach Jim Wurm at 541-317-8768 or www.e2ma.org.

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Mon, 04 May 2015 10:00:00 +0000 info@eventinterface.com (Al Wynant) http://www.eventinterface.com/blog-article/Winning-Trade-Show-Strategies-For-Event-Planners