Eventinterface http://blog.eventinterface.com Resource Blog & News en-US Copyright 2017, Eventinterface Thu, 27 Apr 2017 06:00:00 -0700 Thu, 27 Apr 2017 07:57:35 -0700 60 How Meeting and Event Planners Should Plan Their Week http://www.eventinterface.com/blog-article/How-Meeting-and-Event-Planners-Should-Plan-Their-Week <p><span style="font-family:inherit;">It is no joke that according to <a href="http://www.careercast.com/jobs-rated/most-stressful-jobs-2017" target="_blank">CareerCast</a>, event coordinating remains one of the top five most stressful jobs. To survive the stress, meeting and event planners need to be well organized and keep on top of their workload. To do this, planners need to have a plan and stick to it.</span></p> <p><span style="font-family:inherit;">So how can you do this? Here are my top tips as to how meeting and event planners should plan their week.</span></p> <p><span style="font-family:inherit;"><strong><span style="color:#90bf5c;"><span style="font-size:16px;">Tip One: Make a list</span></span></strong><br /> If you are a meeting planner, then my guess is that you love a list. I live by them and can&rsquo;t understand how others manage without them. Firstly, on a Friday afternoon make a list of what you need to accomplish the following week. This helps you be prepared for Monday. You will start the week organized.</span></p> <p><span style="font-family:inherit;">Sometimes I find that my list to be pretty extensive, so if there is something that doesn&rsquo;t get done by the end of my day, I move it to the following day and make sure it is done first. Which leads me to my next tip&hellip;</span></p> <p><span style="font-family:inherit;"><strong><span style="color:#90bf5c;"><span style="font-size:16px;">Tip Two: Use your list</span></span></strong><br /> I know this sounds simple but think about it. How often do you make that all important list and then find at the end of the day that you have not even looked at it? It&rsquo;s easily done but if you are going to go to the trouble of developing a list&hellip; use it!</span></p> <p><span style="font-family:inherit;"><span style="color:#90bf5c;"><span style="font-size:16px;"><strong>Tip Three: Prioritize</strong></span></span><br /> Any meeting planner can get overwhelmed by how much we have to accomplish on a day-to-day basis, so always make sure to prioritize your list. There will always be tasks you need to complete before others, so tackle them first. I aim to tackle the tasks I want to do the least, or that I know are going to take the longest first to avoid panic near the end of my day.</span></p> <p><span style="font-family:inherit;"><strong><span style="color:#90bf5c;"><span style="font-size:16px;">Tip Four: Don&rsquo;t get distracted</span></span></strong><br /> Our brains take a lot in, particularly when you work in events. We constantly multi-task. If you are anything like me, you will find that you start a lot of things at the same time, with a tendency to become distracted and not finish the job. Keep focused and work smart.</span></p> <p><span style="font-family:inherit;"><strong><span style="color:#90bf5c;"><span style="font-size:16px;">Tip Five: Turn off email</span></span></strong><br /> I know, it&rsquo;s a shocking, but it&rsquo;s ok&hellip; you can turn off your email for an hour and the world will not come to an end. What it will do though is ensure that you actually get a task done without being distracted (see tip three) by a client who wants your attention now. Or that email that you think &ldquo;I&rsquo;ll just answer that quickly before going back to what I was doing.&rdquo; Don&rsquo;t do it! Turn off the email! It&rsquo;s amazing how productive you can be when not distracted.</span></p> <p><span style="font-family:inherit;"><strong><span style="color:#90bf5c;"><span style="font-size:16px;">Tip Six: Delegate</span></span></strong><br /> We are meeting planners, which also means that we like to be in control, which also means that we think we have to do everything or it won&rsquo;t get done as well as we can do it ourselves. Newsflash, that is not the case! Everyone should learn to delegate. That does not mean that you give someone else a task that you do not feel like doing. It does mean that you could give that task to someone who has the capability and talent to complete the task, allowing you to focus on what is important in your role.</span></p> <p><span style="font-family:inherit;"><strong><span style="color:#90bf5c;"><span style="font-size:16px;">Tip Seven: Work smart</span></span></strong><br /> There is a difference between working hard and working smart. We can all say that we work hard. However, working hard doesn&rsquo;t necessarily mean that you are working in the smartest possible way. Look at what you need to accomplish and how you&rsquo;re going to achieve it, then make a plan before you start. Nine times out of ten, when you do this, you will find that you choose to do something differently. That is working smart.</span></p> <p><span style="font-family:inherit;"><strong><span style="color:#90bf5c;"><span style="font-size:16px;">Tip Eight: Be prepared, your plan will change</span></span></strong><br /> You can only plan your week so much. We all know that each day throws up new challenges and the best made plans can change. Its ok, the world won&rsquo;t end. What it will do though is make you refer back to some of the other tips to ensure that you still get all your work done.</span></p> <p><span style="font-family:inherit;">One of the reasons we love doing the job we do is because no two days are alike.</span></p> <p><span style="font-family:inherit;">We know that we need to be organized, and we can plan in advance, but the key to being a successful meeting planner is that we can think on our feet and we can adapt fast.</span></p> <p><span style="font-family:inherit;">Use these tips and you will find that at the end of the week you have done everything you set out accomplish.</span></p> <p><span style="font-family:inherit;"><span style="color:#90bf5c;"><span style="font-size:16px;"><strong>About the Author<br /> <img alt="Sarah Hill, How Meeting and Event Planners Should Plan Their Week at Eventinterface" src="https://eieventimages.s3.amazonaws.com/1493269394_Sarah-Hill.png" style="width: 150px; height: 150px; float: left; margin: 6px;" /></strong></span></span>Sarah Hill has been a professional content writer for over 5 years. She has written extensively about event planning &amp; conference management for <a href="http://www.group7events.co.uk/" target="_blank">Group 7 Events Ltd</a>, a well-known corporate event planning agency in UK. Sarah has contributed to many event and meeting blogs. She is travel crazy, lover of wine and the queen of baking.</span></p> <p><span style="font-family:inherit;"><span style="color: rgb(85, 85, 85); text-size-adjust: auto;">And please do us a little favor and share this post with others, for there&rsquo;s a good chance that it will help them as they go about planning meetings and events.</span></span></p> <p><span style="font-family:inherit;"><span style="color:#90bf5c;"><span style="font-size:16px;"><strong>RELATED POSTS</strong></span></span><br /> <a href="https://www.eventinterface.com/blog-article/5-free-resources-and-tools-every-meeting-planner-needs">5 free resources every planner needs</a>.<br /> <a href="https://www.eventinterface.com/blog-article/Should-meeting-planners-care-about-event-technology">Should meeting planners care about event technology?</a></span></p> http://www.eventinterface.com/blog-article/How-Meeting-and-Event-Planners-Should-Plan-Their-Week Thu, 27 Apr 2017 06:00:00 -0700 Things we love - edible selffees http://www.eventinterface.com/blog-article/Things-we-love--edible-selffees <p><span style="font-family:verdana,geneva,sans-serif;">Started in 2016, Selffees incorporates exclusive technology using FDA-certified edible ink to print selfies directly onto cookies or coffee without the use of sugar paper, traditionally used to transfer photographs onto food. A hit at events, planners invite attendees to download the Selffees app, attendees then take a selfie that will be printed on demand, at the event.</span></p> <p><span style="font-family:verdana,geneva,sans-serif;">The New York-based company can host the service anywhere and provide the Selffees experience for up to 2,000 attendees per event. Selffees has been used at corporate events, conferences, activations, staff parties, birthday parties, Bar and Bat Mitzvahs.</span></p> <p style="text-align: center;"><iframe allowfullscreen="" frameborder="0" height="360" mozallowfullscreen="" src="https://player.vimeo.com/video/193060036" webkitallowfullscreen="" width="640"></iframe></p> <p style="text-align: center;"><a href="https://vimeo.com/193060036">Selff.ee</a> from <a href="https://vimeo.com/ataboyfilms">ataboy films</a> on <a href="https://vimeo.com">Vimeo</a>.</p> <p><span style="font-family:verdana,geneva,sans-serif;">Definitely playing on the selfie craze, Selffees has taken this trend and transformed it into a fun and engaging event experience. It allows event and conference planners to deliver a unique activity, and step out of the traditional event dessert concept by offering customized cookies and iced-coffees to participants. The team is testing a number of new food products for launch later this year.</span></p> <p><img alt="Selfee at Eventinterface" src="https://eieventimages.s3.amazonaws.com/1493160895_selfee-story.png" style="width: 848px; height: 566px;" /></p> <p><span style="font-family:verdana,geneva,sans-serif;">The company was co-founded by Farsh Kanji and David Weiss. Farsh Kanji spent the last 11 years in healthcare. He built, then sold his multidisciplinary wellness clinic. While at the clinic he helped uplift his surrounding community and coached them to better living. As a side project, he ran a men&rsquo;s outerwear start-up and an events business. People describe Farsh as having an entrepreneurial mind, a philanthropic heart and a people&shy;-first value orientation. With an artistic eye, he incorporates visual sensibilities into his growing portfolio of work.<br /> <br /> Co-Founder David Weiss set his sights on horticulture after 6 years directing a sales team at a top New York fashion house. After successfully building and then selling a commercial greenhouse business, David returned to New York City to bridge the gap between experiential food and fun with Selffee. He has a proven track record in launching new products and services, and continues to follow his passion of spreading joy through innovation in the food industry.</span></p> <p><span style="font-family: verdana, geneva, sans-serif;">For more information and to book Selffee for your event visit their </span><a href="https://selff.ee/" style="font-family: verdana, geneva, sans-serif;" target="_blank">website</a><span style="font-family: verdana, geneva, sans-serif;">. The investment for the planner to hire the company for an event or conference is based on guest numbers, location, event duration, and the type of product wanted.</span></p> <p><span style="font-family:verdana,geneva,sans-serif;">And please do us a little favor and share this post with others, for there&rsquo;s a good chance that it will help them as they go about planning meetings and events.</span></p> <p><span style="color:#90bf5c;"><span style="font-family:verdana,geneva,sans-serif;"><strong>RELATED POSTS</strong></span></span><br /> <span style="font-family: verdana, geneva, sans-serif;"><a href="https://www.eventinterface.com/blog-article/Make-your-attendees-part-of-the-conversation" target="_blank">Make your attendees part of the conversation</a></span><br /> <span style="font-family: verdana, geneva, sans-serif;"><a href="https://www.eventinterface.com/blog-article/Eventinterface-launching-partnership-in-Asia" target="_blank">Eventinterface launches partnership in Asia</a></span></p> <p><em><span style="font-family:verdana,geneva,sans-serif;">Photos courtesy of Selffee</span></em></p> <p>&nbsp;</p> http://www.eventinterface.com/blog-article/Things-we-love--edible-selffees Tue, 25 Apr 2017 15:50:00 -0700 How to Measure the Success of Your Conference http://www.eventinterface.com/blog-article/How-to-Measure-the-Success-of-Your-Conference <p>Traditionally, measuring the success of a conference was pretty simple. How many people attended and how much revenue did you generate. In order to get a more global assessment, truly reflecting the impact of a conference on all stakeholders, other quantitative measures should be included.</p> <p>We asked a variety of people working in the field how they evaluate the success of conferences, what aspects they evaluate and how. &nbsp;Through these conversations, we learned that evaluating the success can mean different things to different people. For planners, it may indeed be attendee numbers and room pickup; for financial people, it may be profitability; for marketers, it may be the number of leads generated. Since conferences serve a wide audience, measuring the success of the conference should include the impact on all your stakeholders.</p> <p><strong>Robert W. Walker</strong>, CEO and Founder of <a href="https://www.safllc.com/" target="_blank">Surveys &amp; Forecasts, LLC</a>, a Connecticut-based research company shares his thoughts from a professional surveyor perspective.</p> <p>&ldquo;We have conducted dozens of post conference assessments using quantitative surveys and/or in-depth interviews with presenters and conference hosts. In our work assessing conference success, we leave the calculations regarding attendance and profitability up to the hosts. Our focus has historically been on the metrics reported by attendees, presenters, and the event organizers. These include, but are not limited to:</p> <ul> <li>What were the objectives of the conference? Were these objectives met completely, partially, etc.</li> <li>Overall satisfaction with the conference, venue, breakout rooms, accommodations, staff, and food, all measured separately.</li> <li>Assessment of the schedule, including large morning session length, individual presentation length, breaks between events, and overall conference duration.</li> <li>Assessment of the content presented, audio-visual aids used, presenters, and the effectiveness of the presentation style.</li> <li>Usability and actionability of presented information in the attendee&rsquo;s job, department, or organization.</li> <li>Perceived value for the money, and intent to return to the same conference in future years, and reasons why or why not.</li> <li>What would stakeholders fix or change about the conference that they just attended; do they have suggestions for improvements that could be integrated into future programs?</li> <li>Were there opportunities to adequately network with fellow attendees? What was the mix of clients and suppliers, and was that mix comfortable for each attendee?</li> <li>Are presentation materials made available soon after the conference is over, or for that matter during the conference itself? Can these materials be effectively used by the attendee in their job or organization?&rdquo;</li> </ul> <p><strong>Kristi Porter</strong>, a writer and consultant with <a href="https://www.signify.solutions/" target="_blank">Signify</a>&nbsp;shares:</p> <p>&ldquo;In addition to the number of registrations or tickets sold, another way I like to measure conferences and events is by tracking the &ldquo;next steps&rdquo; that are asked of attendees. Every event should be part of an overall marketing strategy, and therefore act as a bridge from one thing to the next. Therefore, events should have at least one major call to action before guests walk out the door. This could include items such as purchasing registrations for the following year, opting into a new email list, becoming part of an online or in-person community that will gather after the event, subscribing to a podcast that keeps them engaged throughout the year, or purchasing a course, product or service. Any or all of these things are important because they indicate the attendee&rsquo;s desire to stay connected to the event and company, organization or cause, rather than limiting themselves to a one-time experience. It is an opportunity to engage with them on a deeper and more regular basis, which may lead to increased word of mouth, retention, and additional sales. These are all measurable activities that can be reported on post-conference or event.&rdquo;</p> <p><strong>Mary M. Denson, CMP</strong>, Senior Sales Manager with Houston-based <a href="http://http://ceocorpevents.com/" target="_blank">Corporate Events and Occasions, LLC</a>&nbsp;shares:</p> <p>&ldquo;For years, conference managers have struggled to improve the communication and deliverables that their stakeholders need.&nbsp; What makes this a challenge, is that those stakeholders, may or may not be aligned in what they are trying to achieve, which makes it hard to measure!</p> <p>The very first thing we must do in order to provide ROI, is to understand and articulate the goal.&nbsp; Is it revenue for the company or association?&nbsp; If so, why do they need the revenue?&nbsp; To provide education or services to customers, members, or vendors? To build awareness, launch a product?</p> <p>In order to quantify and present ROI, we have to understand the objectives and goals&nbsp;and ensure that all stakeholders are in agreement.&nbsp; It&#39;s amazing to me how many times sales and marketing are working together on the same event, yet so focused on their departmental goals, that they don&#39;t make it a priority to communicate with each other and develop the strategies required to make each other successful.</p> <p>This topic is deep because a conference or event is not a tangible product or transaction.&nbsp; Conferences and events need to provide an environment that encourages attendees to engage by providing&nbsp;customized content that will resonate with them and solve their challenges, not necessarily solve yours!</p> <p>So, think outward instead of inward if you want to move the dial on your ROI.&rdquo;</p> <p><strong>Charles Dugan</strong>, Owner of <a href="https://www.american-image.com/" target="_blank">American Image Displays</a>, a Seattle-based provider of trade show supplies, displays, booths, and exhibits talks evaluating the success from an exhibitor&rsquo;s point of view:</p> <p>&quot;Calculating the ROI of a trade show or conference can be tricky. I recommend separating your leads into categories (i.e. Hot, Warm, Cold; or whatever works for your sales team). Ideally this should have been completed while the event was taking place, as each staffer observed his or her interaction with a lead. Then develop your follow-up strategy for each category. You can calculate your cost per lead by dividing the expenses related to your company participation in the event into the number of quality leads you collected. Tracking your team&#39;s follow-up results will allow you to determine how many leads were converted into customers, and the resulting revenue that was generated.&quot;</p> <p><strong>Emily Kratt</strong>, Managing Director at <a href="http://innovatxevents.com/" target="_blank">INNOVATX Events</a> in Austin, Texas shares:</p> <p>&ldquo;Success can be measured by surveys, made much easier with mobile apps. Things to evaluate are attendance numbers? Did the attendees feel like the value of the event surpassed the cost? Did they get what they wanted, i.e. more education, more networking opportunities, the opportunity to find vendors? Was the content what your attendees want to hear about?</p> <p>Attendees want to be part of the conversation instead just being spoken to. I see a trend in more think-tank-type meetings with crowdsourced topics. It is important that you truly understand the demographic of your attendees. They do not want a sales pitch. They want meaningful content, and be able to ask questions and share experiences using live survey tools that will help planners understand the overall success of meetings better.&rdquo;</p> <p><span style="color:#90bf5c;"><span style="font-size:18px;"><strong>TOP TIPS IN MEASURING CONFERENCE SUCCESS:</strong></span></span></p> <p><span style="color:#90bf5c;"><span style="font-size:16px;"><strong>1.&nbsp;Define clear goals for your conference.</strong></span></span><br /> If your goal is registrations sold and revenue generated, then measure that success. If you goal on top of this is to have a certain satisfaction rating with speakers, overall event experience, set that goal and measure the outcome. Your goals could be to facilitate connections and deal flow. To generate a number of leads. To increase engagement with your product, cause, brand or company. Key is to compile the goals of all stakeholders, then measure and report on these goals.</p> <p><strong><span style="color:#90bf5c;"><span style="font-size:16px;">2. Define the mechanisms to measure.</span></span></strong><br /> Define if you will use paper surveys, apps or online surveys to measure the success. Will you measure using one survey or use a variety of options to measure success of individual sessions, lead gen apps to measure the success of leads generated? Some meeting management and registration software platforms like Eventinterface will be able to assist you with this on a variety of levels, there are other apps, and online sources such as Survey Monkey.</p> <p><strong><span style="color:#90bf5c;"><span style="font-size:16px;">3. Evaluate the data.</span></span></strong><br /> Once you have collected the data, evaluate the date. Share the data and use the data to improve your next conference.</p> <p>And please do us a little favor and share this post with others, for there&rsquo;s a good chance that it will help them as they go about planning meetings and events.</p> <p><span style="color:#90bf5c;"><span style="font-size:16px;"><strong>RELATED POSTS</strong></span></span><br /> <a href="https://www.eventinterface.com/blog-article/Attendee-engagement-from-basic-to-complete-campaigns">Attendee engagement from basic to complete campaigns</a>.<br /> <a href="https://www.eventinterface.com/blog-article/Analyzing-The-Conference-Behaviors-of-Fortune-1000-Executives">Analyzing the conference behaviors of Fortune-1000 executives</a>.</p> http://www.eventinterface.com/blog-article/How-to-Measure-the-Success-of-Your-Conference Mon, 24 Apr 2017 06:00:00 -0700 5 Top Tips to Successfully Live Stream an Event http://www.eventinterface.com/blog-article/5-Top-Tips-to-Successfully-Live-Stream-an-Event <p>In the last few years thanks to new technologies like Facebook Live, the ability to broadcast both audio and video of an event on the internet as it happens &ndash; otherwise known as live streaming &ndash; has quickly gained in popularity.</p> <p>According to <a href="https://livestream.com/" target="_blank">livestream</a>, a hardware and software tool provider that helps organizers share their events live online, &ldquo;81 percent of audiences on the internet and on mobile <a href="https://livestream.com/blog/62-must-know-stats-live-video-streaming" target="_blank">consumed <strong><em>more</em></strong> live video</a> in 2016 than they had the year before.&rdquo;</p> <p>It&rsquo;s no surprise with more live streaming video being consumed and appearing just about everywhere in our everyday lives, usage at corporate events is growing too. Live streaming your corporate event is a cost-effective way to reach broader audiences, boost engagement and increase your event ROI.</p> <p>For example, there are plenty of times where potential event attendees want to attend, yet can&rsquo;t make the trip because of conflicting schedules or long distances to travel. A live stream easily allows remote attendees to participate in your event.</p> <p>Live streaming also gives planners the opportunity to engage a whole new market of people who have never attended a past event. A live stream gives them a chance to get a taste of your event experience, and often increases the likelihood they&rsquo;ll attend in person the next year. According to <a href="http://www.digitellinc.com/" target="_blank">Digitell</a>, a multimedia development company, &ldquo;30 percent of people who watch a live stream of an event <a href="http://www.digitellinc.com/10-reasons-why-you-should-live-stream-your-event/" target="_blank">will attend the same event in person</a> the following year.&rdquo;</p> <p>Unlike when we live stream in our personal lives and it&rsquo;s OK if the quality is a bit shaky or the audio is hard to hear, live streaming a corporate event has bigger and higher stakes. Poor quality, technology issues or inaudible audio can quickly damage your event&rsquo;s brand perception and reputation. And for many meeting and event planners, knowing and understanding all of the prep required for a smooth live stream can be extremely stressful and nerve-racking.</p> <p>To successfully live stream your event, here are the five top tips to keep in mind.</p> <p><span style="color:#90bf5c;"><span style="font-size:16px;"><strong>1. START WITH A PLAN</strong></span></span></p> <p>All of the same thought, detail and due diligence that goes into every other aspect of your event also applies to your live stream. You can&rsquo;t be successful if you just &ldquo;wing it.&rdquo; The best event live streams account for the following:</p> <ul> <li>The audience. Who do you want to join the live stream? Is it an internal audience of employees, or a whole new group of potential attendees who may not be familiar with your event? Either way, clearly defining who you&rsquo;re targeting will shape your strategies for creating awareness and promoting your live stream.<br /> <br /> In addition, think about the audience demographics. If you&rsquo;re planning on a large international audience joining, to the best of your ability you&rsquo;ll want to factor in different time zones and global holidays to drive maximum attendance.<br /> <br /> To adequately plan needed bandwidth, your tech team will also want to know the expected number of participants and anticipated event length. It&rsquo;s always better to err optimistically, overestimating and planning for more than expected.<br /> &nbsp;</li> <li>The promotion strategy. Just because you live stream it, doesn&rsquo;t mean remote participants will watch. Like you have an integrated promotion strategy to drive in-person event registrations, do the same for your live stream. Actively promote the option to participate virtually through email, direct mail and social media.<br /> <br /> And don&rsquo;t forget to send reminders to potential virtual attendees the day before and right before the live stream starts. Give them a copy of the live stream schedule, and provide a link to make watching the live stream easy.<br /> &nbsp;</li> <li>The venue. As soon as you&rsquo;re even thinking about live streaming your event, bring the venue into your plans. Start asking what equipment they have on hand already to facilitate live streaming and what you&rsquo;ll need to bring in at an additional cost.<br /> <br /> Make sure your venue is up to the challenge. According to <a href="http://go.brightcove.com/en-highcostoffree" target="_blank">Brightcove</a>, a global provider of delivering online video, poor-quality video can make someone 62 percent more likely to have a negative perception of the brand that produced it.<br /> <br /> Ideally, a venue like the <a href="http://www.olcevents.com/" target="_blank">OLC </a>that has a dedicated on-site studio, all the latest high-definition production switching, routing and editing equipment, plus ample bandwidth, helps ensure your live stream audio and video is high quality.</li> </ul> <p><span style="color:#90bf5c;"><span style="font-size:16px;"><strong>2. DESIGN AN OPTIMAL LIVE STREAM</strong></span></span></p> <p>When it comes to designing an optimal live stream strategy, first decide which meeting moments will be appropriate for remote audiences. Many times, companies choose to live stream select, relevant content, keeping streamed segments to no 20-30 minutes max to keep attention focused.</p> <p>For example, these are some of the popular ways a live stream is typically used to compliment your face-to-face meeting:</p> <ul> <li>Have remote audiences watch and listen to your meeting kick-off or keynote presentation via live stream.</li> <li>Stream a live demonstration or technical talk to help non-attendees learn about and see your products in action.</li> <li>Unveil a new product or share important news to a larger audience with a live video stream of the announcement.</li> <li>Host a Q&amp;A with company executives, or interview industry experts on hot topics and issues during a special live video streamed segment.</li> </ul> <p>Besides determining what and how much is live streamed, to create a successful live stream, make plans to involve the remote audience. It won&rsquo;t be as engaging for virtual participants if the live stream is a one-way dialog.</p> <p>Use simple strategies like Q &amp; A segments, polling, or even surveys to keep audiences&rsquo; attention during your live stream. This will keep your audience members actively engaged and increase the likelihood they&rsquo;ll decide to attend your next event in-person.</p> <p>And more and more, part of creating a successful live stream involves getting sponsors or industry partners involved. This can create a potential additional revenue strategy to subsidize the cost of the live stream, while giving the sponsor an opportunity to increase awareness and reach additional audiences.</p> <p><span style="color:#90bf5c;"><span style="font-size:16px;"><strong>3. SPECIFY YOUR TECHNOLOGY REQUIREMENTS</strong></span></span></p> <p>There are many moving elements to a successful live stream &ndash; including cameras, lighting, audio and the underlying live stream technology. The technology used to get the signal from the camera to the viewing audience can make or break your life stream.</p> <p>Work with your tech team, plus the on-site production crew at the event venue handling your live stream to confirm all of the specifications, including:</p> <ul> <li>The video switcher. The best practice is to use multiple cameras and a video switcher to create a visually interesting, dynamic live stream. You&rsquo;ll need to decide how many inputs you&rsquo;ll need, which is based on how many cameras are being used plus any other inputs like speaker support slides or graphics being shown in the meeting room.</li> <li>Encoding. Encoding is the process of converting captured video into a streaming format. There are multiple ways to encode video, so you&rsquo;ll want to work with your tech team to determine what encoding hardware and software is needed, plus the final encoded format to best reach remote viewers with different connection speeds and screen sizes.</li> <li>Bandwidth. Your bandwidth should be dedicated to the live stream, and separate from any bandwidth the audience or production team is using. A robust wired connection is typically sufficient, but sometimes additional bandwidth from a satellite truck is needed too.</li> </ul> <p><span style="color:#90bf5c;"><span style="font-size:16px;"><strong>4. DON&rsquo;T LEAVE YOUR LIVE STREAM TO CHANCE</strong></span></span></p> <p>Imagine: your CEO steps on stage for his kick-off keynote presentation. He launches into a detailed explanation of your company&rsquo;s latest product release, which draws a standing ovation from the in-person crowd.</p> <p>But unfortunately, there was a problem with the live stream and all of the remote attendees you worked so hard to watch the event only see a blank screen for the entire live broadcast.</p> <p>Uh oh.</p> <p>There&rsquo;s one critical piece of advice for every successful live stream: Test, test, and test some more. A full technical rehearsal/dry-run is crucial to give you and your team the chance to work out any potential kinks or issues well in advance of the event.</p> <p>Perform an end-to-end test, which means you test from the actual venue location you&rsquo;ll be live streaming from, with all of the exact gear and content exactly as it will be during the live stream. And don&rsquo;t forget about including all microphones you&rsquo;re planning on using too. This kind of robust testing is the best way to ensure your bandwidth is ready to handle real moving audio and video.</p> <p>Also during your test, confirm the stream works on all the possible devices remote participants might be using to watch the live stream &ndash; including desktops, iPads and mobile devices.</p> <p>Another tip? Start streaming well before the actual event starts. And that just doesn&rsquo;t mean two minutes before go time. Some companies start their live stream several hours before an event, with a simple set of rotating slates that remind remote participants what time the live stream starts and a schedule of key events.</p> <p>Not only does this make sure your attendees are on-time your live stream, but it also provides confirmation the live stream is correctly working for viewers.</p> <p>Don&rsquo;t forget to provide a technical phone number or dedicated email address too. That way if any remote viewers have a technical question or experience an issue, they&rsquo;ll know who to contact for help.</p> <p>And despite all the testing you may do, savvy planners always have a Plan B. There&rsquo;s something to be said about Murphy&rsquo;s Law. But if you adequately plan a backup, there&rsquo;s a greater chance you&rsquo;ll reduce your chances of failure and recovery will be quicker.</p> <p>Budgets often are a prime driver in determining the scale of your backup plan. But there are several simple strategies to put in place, like backup power or multiple encoders that can cost-effectively provide reassurance and peace of mind.</p> <p><span style="color:#90bf5c;"><span style="font-size:16px;"><strong>5. LEVERAGE THE LIVE STREAM</strong></span></span></p> <p>Once you&rsquo;ve made it through the live stream, don&rsquo;t let all your hard work and excellent content be for nothing. Make sure to record a local copy so you can take all the footage and repurpose it for different marketing materials. For example, use the footage to create teaser videos for future events or to engage social media followers year-round.</p> <p>Just as important, use the recorded live steam to share a replay ready as soon as the event ends. Quickly posting a copy and sharing a URL to access the recorded live stream makes it easy for any viewers who joined late to catch up on what they missed, or allows participants to go back and revisit parts of the event again.</p> <p>And don&rsquo;t forget to review the copy with your team as part of your event debrief. Watching it again from the perspective of a participant instead of producer allows you to note changes you&rsquo;d make for the next live stream and make notes about other improvements to incorporate.</p> <p>Follow these top tips to make your live stream successful &ndash; and at the same time, increase the reach of your event and drive future in-person attendance.</p> <p>Guest Author: <em>Lis</em><em>&eacute; A. Puckorius, CEO, </em><a href="http://www.olcevents.com/" target="_blank"><em>OLC Education &amp; Conference Center</em></a></p> <p><img alt="Lisé Puckorius 5 Tips to successfully live stream events at Eventinterface" src="https://eieventimages.s3.amazonaws.com/1492797778_Lise-Puckorius_5-top-tips-to-live-stream-events-via-Eventinterface.png" style="width: 120px; height: 120px; float: left; margin: 6px;" /><em>Lis&eacute; Puckorius is CEO at the OLC Education &amp; Conference Center, where she&rsquo;s responsible for running and overseeing the day-to-day operations. A veteran in the meetings industry, she has an extensive background in event planning and education management experience. The OLC is a 14,000 square feet, state-of-the-art venue featuring multi-purpose auditorium and meeting lecture space; a spacious hands-on teaching lab; and a fully equipped HD broadcast film studio wired for live streaming and video conferencing. Each year the OLC hosts hundreds of educational meetings and events, special events and lab trainings, drawing participants from around the world.</em></p> <p><span style="color: rgb(85, 85, 85); font-family: Lato, sans-serif; font-size: 14px;">And please do us a little favor and share this post with others, for there&rsquo;s a good chance that it will help them as they go about planning meetings and events.</span></p> <p>&nbsp;</p> <p><span style="color:#90bf5c;"><span style="font-family: Lato, sans-serif; font-size: 14px;"><span style="font-size:16px;"><strong>RELATED POSTS</strong></span></span></span><br /> <span style="color: rgb(85, 85, 85); font-family: Lato, sans-serif; font-size: 14px;"><a href="https://www.eventinterface.com/blog-article/Event-technology-beyond-the-registration-app" target="_blank">Event technology beyond the registration app</a>.</span><br /> <a href="https://www.eventinterface.com/blog-article/Turning-passive-attendees-into-active-participants" target="_blank">Turning passive attendees into active participants</a>.</p> <div>&nbsp;</div> http://www.eventinterface.com/blog-article/5-Top-Tips-to-Successfully-Live-Stream-an-Event Fri, 21 Apr 2017 06:00:00 -0700 Interviews with Planners - Jody-Ann Rowe http://www.eventinterface.com/blog-article/Interviews-with-Planners--JodyAnn-Rowe <p>Jody-Ann Rowe is a Toronto, Canada-based Event-preneur launch expert, Founder of the Event Certificate and the Conference and Meeting Planner for Osgoode Hall Law School.</p> <p>With over 10 years of professional experience in the meetings and events industry, Jody-Ann holds a Master&rsquo;s in Education with a focus on Adult Learning and Digital Literacies, and a Graduate Diploma in Events Management.</p> <p>She currently works with new event professionals looking to build, launch and grow their event planning businesses.</p> <p>Rowe has been featured in the Huffington Post, National Post and The Meeting Magazines.</p> <p><span style="font-size:14px;"><strong>What is the best advice you have ever received as a planner?</strong></span><br /> It is not about you, it&#39;s about the client.</p> <p><span style="font-size:14px;"><strong>What is the most unique location you have ever planned an event at? What was great, what was challenging?</strong></span><br /> The most unique location I&#39;ve ever planned an event at was a community operated and managed cultural arts space featuring a theater, a lounge, art and dance studios. The great thing about this location was the beauty, uniqueness and versatility of the space.</p> <p>Being a cultural community hub however presented some challenges, in that the community members were also stakeholders of the venue and as such events had to comply with policies and guidelines around cultural practices and community engagement that I had never encountered with other venues.</p> <p><span style="font-size:14px;"><strong>What advice would you give to someone entering the business today?</strong></span><br /> Behind all the lights and flowers is a lot of coordination and process implementation. Be prepared to work long hours and learn on the job.</p> <p><span style="font-size:14px;"><strong>What do you see as the most challenging aspect of being a planner, and how do you overcome that challenge?</strong></span><br /> Communication is one of the most challenging aspects of being a planner and this applies to communication with all event stakeholders, not just your clients.</p> <p>It is important to communicate clearly with your client and vendors what will be delivered, how it will be delivered and the deadline, to ensure that deliverables and expectations are aligned to avoid any problems in the future.</p> <p>To accomplish this I schedule check-ins with my event stakeholders to provide project updates. I also engage them in the planning process through shared tools such as Google Docs or Basecamp, where they can track updates on their own, creating more transparency in the process.</p> <p><span style="font-size:14px;"><strong>How do you think our industry will evolve in the next five years?</strong></span><br /> There is so much content and information being pushed at event attendees right now. I think the industry will see a change to one that is less mass content and more focused and specific, similar to the un-conference and flipped-meeting models that we&#39;ve seen the last few years.</p> <p><span style="font-size:14px;"><strong>What makes you successful as a planner?</strong></span><br /> A successful planner never stops learning. There are so many changes happening in the industry and it&#39;s important to keep updated on these changes and how they affect your role as a planner and your events.</p> <p><span style="font-size:14px;"><strong>In your opinion, what is the best and worst industry trend of the year?</strong></span><br /> The best industry trend this year has been the use of drones with LED lights at events, for example at the Super Bowl this year. This was entertaining and also has huge implications in the branding and marketing area of events.</p> <p>The worst industry trend this year is the use of QR coded gaming for attendee and supplier interaction. It&#39;s a trend that was fun in the beginning, but has past it&#39;s shelf life. Not only that, it is not very effective for ensuring that attendees interact with suppliers, since they will often just scan the code for points and leave.</p> <p><span style="font-size:14px;"><strong>What is the best industry book that has helped you as a planner?</strong></span><br /> Event Planning by Judy Allen. This is the event planning bible for me and one of the first book I ever read when I first started planning events professionally. It is packed with tips and useful information for new event planners.</p> <p><span style="color:#90bf5c;"><span style="font-size:16px;"><strong>CONNECT WITH JODY-ANN:</strong></span></span><br /> Jody-Ann Rowe<br /> Event Certificate and Osgoode Hall Law School<br /> <a href="mailto: jody@eventcertificate.com?subject=Interviews%20with%20Planners%20request%20for%20info">Email</a><br /> Website: <a href="http://www.eventcertificate.com/" target="_blank">eventcertificate.com</a><br /> <a href="https://www.facebook.com/eventcertificate/" target="_blank">Facebook</a><br /> <a href="https://twitter.com/Event_U" target="_blank">Twitter</a><br /> Professional Affiliations: Meeting Planners International</p> <p><span style="font-size:16px;"><strong><span style="color:#90bf5c;">RELATED POSTS:</span></strong></span><br /> <a href="https://www.eventinterface.com/blog-article/Interviews-With-Planners-Mia-Monroe-CSEP-CGMP-CMP">Interviews With Planners Mia Monroe, CSEP, CGMP, CMP</a><br /> <a href="https://www.eventinterface.com/blog-article/Interviews-with-Planners-Shelby-Olivier">Interviews With Planners Shelby Oliver</a></p> <p>And please do us a little favor and share this post with others, for there&rsquo;s a good chance that it will help them as they go about planning meetings and events.</p> <p>Want to share your experiences? Submit them <a href="https://goo.gl/forms/cSI7IudZ0dw0djPX2" target="_blank">here</a>.</p> <p>&nbsp;</p> http://www.eventinterface.com/blog-article/Interviews-with-Planners--JodyAnn-Rowe Thu, 20 Apr 2017 06:00:00 -0700 The surefire way to engage all your attendees. http://www.eventinterface.com/blog-article/The-surefire-way-to-engage-all-your-attendees <p>Most conferences and events attract a diverse audience. Finding ways to fully engage these audiences may seem daunting. One activity has been proven to successfully bring all attendees together with unparalleled success.</p> <p>When the economy collapsed in 2008 many companies required employees to do more without being compensated. David Jacobson, Founder of TrivWorks, saw a unique opportunity to create a program that would bring these stressed employees together and reward them for their hard work. David developed an uncanny ability to boost morale, increase collaboration and overall engagement by employing trivia games.</p> <p>TrivWorks, started in 2006 in New York City. It now produces high-energy and collaborative live trivia events nationwide. &ldquo;Trivia events are a surefire way to engage all attendees at your conference,&rdquo; said Jacobson. &ldquo;By fully tailoring the trivia experience to the audience you have a unique opportunity to touch each and every attendee, making them feel included and engaged.&rdquo;</p> <p><strong><span style="color:#90bf5c;"><span style="font-size:16px;">WHAT SHOULD MEETING PLANNERS LOOK FOR</span></span></strong><br /> <img alt="David Jacobson, Founder of TrivWorks, attendee engagement at Eventinterface" src="https://eieventimages.s3.amazonaws.com/1492660470_David-Jacobson-Headshot-2.png" style="width: 150px; height: 159px; margin: 6px; float: left;" />With bar trivia nights being popular, many bar trivia hosts are willing to bring their trivia game to you. In reality it is not that simple. It is key that you evaluate the vendor on his or her ability to customize the program to your audience. Would you trust the vendor to perform for your highest-level VIP attendee, the CEO and partners? Does the vendor have access to professional talent? What is the experience level, and who has hired the vendor in the past? What is the feedback from other clients?</p> <p>In hiring a company like TrivWorks, planners must know what they want to accomplish with the activity. Are the objectives to improve collaboration? Building trust? Team building? A good vendor will want to know right from the start to insure they can customize the program and deliver on your short and long-term goals.</p> <p><span style="color:#90bf5c;"><span style="font-size:14px;"><strong>Some common goals:</strong></span></span></p> <ul> <li>Team morale boost;</li> <li>Introducing new team members;</li> <li>Bringing teams together after a merger;</li> <li>Improve teamwork;</li> <li>Develop communication skills;</li> </ul> <p><strong><span style="color:#90bf5c;"><span style="font-size:16px;">MEETING THE NEEDS OF A DIVERSE AUDIENCE</span></span></strong><br /> One of the reasons trivia events are successful is that they can be customized by incorporating key facts about a company or organization, products and even the attendees themselves, making this type of activity ideal for diverse audiences, regardless of age, managerial level or background.</p> <p>&ldquo;It is important to understand your audience,&rdquo; said Jacobson. &ldquo;If you have a large international group, then your questions should not be about U.S. pop culture. It is key that your questions are accessible to all attendees in the audience. Again, customization is the key to success, and this helps us touch each individual in the room.&rdquo; &nbsp;</p> <p><strong><span style="color:#90bf5c;"><span style="font-size:16px;">EVALUATING IMPACT</span></span></strong><br /> It is rare at conferences that you hear attendees talk about the previous evening&rsquo;s entertainment at breakfast. Attendees have moved on to the next session, workshop or exhibit booth. An engaging trivia event will generate the opposite effect. Attendees will talk about it for days to come. These types of events generally score high on attendee satisfaction surveys, one way to measure the success.</p> <p>Should the planner have elected to develop goals that are more long term, such as team work or improving communications skills, then improvements can easily be compared using pre-conference data versus post-event data.</p> <p><strong><span style="color:#90bf5c;"><span style="font-size:16px;">TRENDS</span></span></strong><br /> &ldquo;TrivWorks was started right at the beginning of the mobile revolution,&rdquo; said Jacobson. &ldquo;The concept however is for the conference attendees to put away their smartphones, unplug and be in the moment with their fellow participants. As the world moves more and more into the realm of digital communications, being in a room with people, totally disconnected from technology doing something fun and collaborate is something our attendees crave.&rdquo;</p> <p><span style="color:#90bf5c;"><span style="font-size:16px;"><strong>ABOUT TRIVWORKS</strong></span></span><br /> TrivWorks is a&nbsp;corporate entertainment&nbsp;and&nbsp;team building company&nbsp;specializing exclusively in live, fully-customized trivia events. The company tailors every event to the specific group and goals, guaranteeing a highly enjoyable and competitive experience which is smart, memorable and impactful. TrivWorks employs high-level emcees, celebrities, comedians and magicians to deliver trivia events.</p> <p>TrivWorks website:&nbsp;<a href="http://www.trivworks.com/" target="_blank">http://www.trivworks.com/</a><br /> Phone: (855)874-8967<br /> <a href="https://twitter.com/trivworks" target="_blank">Twitter</a><br /> <a href="https://www.facebook.com/TrivWorks/" target="_blank">Facebook</a>&nbsp;</p> <p>And please do us a little favor and share this post with others, for there&rsquo;s a good chance that it will help them as they go about planning meetings and events.</p> <p>Photographs courtesy of TrivWorks.</p> <p><span style="color:#90bf5c;"><span style="font-size:16px;"><strong>RELATED POSTS</strong></span></span></p> <p><a href="https://www.eventinterface.com/blog-article/5-Tips-to-Make-the-Most-of-Your-Conference-Connections">5 Tips to make the most out of your conference connections</a>.<br /> <a href="https://www.eventinterface.com/blog-article/5-Top-Tips-For-Successful-Participant-Engagement" target="_blank">5 Top tips for successful participant engagement</a>.</p> http://www.eventinterface.com/blog-article/The-surefire-way-to-engage-all-your-attendees Thu, 20 Apr 2017 06:00:00 -0700 Oceanfront Resort Emerges in Style Following $100 Million Transformation http://www.eventinterface.com/blog-article/Oceanfront-Resort-Emerges-in-Style-Following-100-Million-Transformation <p>With more than 200,000 square feet of meeting space, 1,000 guest rooms, and a recently finished renovation, this resort offers a sophisticated oceanfront destination suited for large conferences and events.</p> <p><span style="color:#90bf5c;"><span style="font-size:18px;"><strong>STAY</strong></span></span></p> <p>With more than 1,000 guest rooms - including a Presidential suite, 515 king rooms and 484 double rooms, with 96 being suites - The Diplomat Beach Resort, Curio Collection by Hilton is the largest hotel in Broward County, Florida. All guest rooms feature unobstructed ocean or Intracoastal vantage points, while most suites boast 180-degree views of the tropical surroundings. Suites exude a mix of midcentury elements with refreshing ocean tones, creating the perfect backdrop to relax and recharge complete with hand tufted rugs, natural wood furnishings, crisp white bedding backed by driftwood headboards and nautical touches that speak to the location.&nbsp;</p> <p style="text-align: center;"><br /> <img alt="The Diplomat Beach Resort, Curio Collection by Hilton Deluxe King Room at Eventinterface" src="https://eieventimages.s3.amazonaws.com/1492488935_DiplimatDeluxeKing..png" style="width: 848px; height: 500px;" /><br /> Deluxe King Room</p> <p><span style="color:#90bf5c;"><span style="font-size:18px;"><strong>EAT</strong></span></span></p> <p>The Diplomat Beach Resort has a new and simple approach to food: whatever you want, wherever you are. Helmed by Howard Wein of Howard Wein Hospitality, whose expertise in the culinary world brings knowledge and creativity, the resort now offers 10 innovative and surprising culinary destinations.&nbsp;</p> <p style="text-align: center;"><img alt="The Diplomat Beach Resort, Curio Collection by Hilton restaurants at Eventinterface" src="https://eieventimages.s3.amazonaws.com/1492489683_diplomat-rest.png" style="width: 848px; height: 154px;" /><br /> Diplomat Prime | Canteen | Point Royal | Counter Point</p> <p>Unique dishes and drinks highlight ingenuity and variety, using locally sourced ingredients and fresh mixes for cocktails created on-site. Each destination is rooted in strong culinary sensibilities and exudes brand individuality, creating distinct spaces and experiences.&nbsp;</p> <ul> <li>Bristol&#39;s Burgers - South Florida&#39;s best burgers, salads and shakes in a fun, playful space.</li> <li>Candy &amp; Cones - Sweets parlor that makes candy dreams come true, offering candies and innovative house-made ice creams.</li> <li>Counter Point - An extension of Point Royal offering gourmet grab-and-go options, with coffee drinks, juices, house-made pastries, sandwiches and light bites.</li> <li>Diplomat Prime - 1950s inspired, sophisticated steakhouse with steaks aged in-house and a chef driven, seasonal menu with an extensive wine list.</li> <li>Monkitail - Famed Chef and Restaurateur Michael Schulson&#39;s modern Izakaya, coupling sharable Japanese-inspired fare with craft cocktails, sake, and a hidden karaoke bar.</li> <li>Playa - Beachfront Nuevo-Latina restaurant and bar featuring an extensive rum and tequila selection.</li> <li>Point Royal - A Coastal American restaurant featuring Chef Geoffrey Zakarian&#39;s approachable American cuisine complete with indoor/outdoor seating, a large center bar for drinking, and a grand yet modern raw bar.</li> <li>Portico Beer &amp; Wine Garden - Beer, wine and cocktails on tap, and a menu of light Italian fare situated on the Intracoastal Waterway.</li> <li>The Canteen - Supply &amp; trading company offering convenience food and beverage items for hotel guests.</li> <li>The Hotel Bar - A modern take on the classic hotel bar, featuring signature upgraded cocktails from hotels around the world.&nbsp;</li> </ul> <p style="text-align: center;"><img alt="The Diplomat Beach Resort, Curio Collection by Hilton Beach View at Eventinterface" src="https://eieventimages.s3.amazonaws.com/1492489068_diplomat-beach-view.png" style="width: 848px; height: 500px;" />The Diplomat Beach Resort, Curio Collection by Hilton beach view</p> <p><span style="color:#90bf5c;"><span style="font-size:18px;"><strong>MEET</strong></span></span></p> <p>With 209,000 square feet of flexible function and meeting space, The Diplomat Beach Resort continues to serve as the premier location for business travel and large-scale conferences, weddings and milestone celebrations. With recent upgrades in comprehensive technology, transportation services and unbeatable ocean views, travelers and locals can expect thoughtfully designed and unique spaces meant to create memorable meetings, events and weddings:&nbsp;</p> <ul> <li>209,000 square feet of flexible function and meeting.</li> <li>50,000 square foot unobstructed Great Hall.&nbsp;</li> <li>Four ballrooms, including 20,000 square foot Grand Ballroom overlooking the Atlantic Ocean.&nbsp;</li> <li>39 breakout rooms, ideal for smaller events.&nbsp;</li> <li>Outdoor special event areas including the pool deck and 33rd floor lounge space.</li> <li>On-site IT and audio-visual support.</li> </ul> <p style="text-align: center;"><img alt="The Diplomat Beach Resort, Curio Collection by Hilton Grand Ballroom at Eventinterface" src="https://eieventimages.s3.amazonaws.com/1492489015_diplomt-ballroom.png" style="width: 848px; height: 329px;" />Grand Ballroom</p> <p>More information&nbsp;<a href="http://www.diplomatresort.com/default-en.html" target="_blank">here</a>.</p> <p>And please do us a little favor and share this post with others, for there&rsquo;s a good chance that it will help them as they go about planning meetings and events.</p> <p>Photographs courtesy of the resort.</p> <p><span style="color:#90bf5c;"><span style="font-size:18px;"><strong>RELATED POSTS</strong></span></span></p> <p><a href="https://www.eventinterface.com/blog-article/Iconic-Art-Deco-Property-Meets-State-of-the-Art-Video-Mapping-System">Iconic Art Deco property meets state of the art video mapping system.</a><br /> <a href="https://www.eventinterface.com/blog-article/New-luxury-boutique-hotel-coming-to-South-Beach">New luxury boutique hotel coming to South Beach.</a></p> <p>&nbsp;</p> http://www.eventinterface.com/blog-article/Oceanfront-Resort-Emerges-in-Style-Following-100-Million-Transformation Tue, 18 Apr 2017 06:00:00 -0700 Interviews with Planners - Mark Deane http://www.eventinterface.com/blog-article/Interviews-with-Planners--Mark-Deane <p>Mark Deane is the CEO of ETS Risk Management, his experience stems from his career as an Operational Officer for the British Government specializing in counter terrorism and security.&nbsp; During this career, Mark was lucky enough to be involved in some of the largest counter terrorist operations in the past 20 years. Since leaving the service, Mark has developed to become a subject matter expert in special event security and risk management.</p> <p>As CEO of ETS Mark has planned, managed and implemented numerous major event security and risk management operations. His clients include Fortune 10, Ultra-High Net Worth individuals, energy companies, multinational organizations including multiple Fortune 500, and scholastic organizations. Mark has planned, implemented and managed security for events ranging from Olympic corporate sponsor programs and sports events, through to VIP dinners and AGMs. He is an experienced project manager who leverages years of counter-terrorism, security and risk management experience to deliver a range of special event project management services precisely adapted to meet client requirements.</p> <p>Mark&#39;s focus on providing intelligence-led security solutions, utilizing tailored risk assessments prepared in-house, and an in-depth working knowledge of locations has grown ETS a loyal customer base. This process provides clients the confidence that procedures and personnel requirements will be accurate, commensurate with risk, and therefore the perfect balance between appropriate levels of security and cost. ETS, via the guidance of its Board of Directors strives to remain an innovative risk management company, enabling clients operations, pushing simplification and customer relationship management at every juncture.</p> <p><span style="font-size:14px;"><strong>What is the best advice you have ever received as a planner?</strong></span><br /> A client told me that if I wanted to be successful with their company I should be able to explain and justify why I was planning certain security measures and protocols. They wanted to know why they needed eight people, instead of five, why the flow of guests had to be changed, or why credentialing got amended. This led me to focus on providing in-depth risk assessments and security plans that were easy to understand and tailored to the specific task. I provided the assessments and initial concept to the clients alongside proposals so they could see how we were thinking, what we were thinking about, and why certain things needed to be considered. This piece of advice early on in my commercial career moved me to better understand that security needs to be communicated more efficiently, be more approachable, and have a customer focus.</p> <p><span style="font-size:14px;"><strong>What is the most unique location you have ever planned an event at? What was great, what was challenging?</strong></span><br /> The Rio 2016 Olympics was a unique operating environment and also extremely challenging. Thoroughly stunning topography, amazing people, vibrant culture and the world&rsquo;s biggest sporting event all in one city. However, it was logistically complex due to extremely high levels of crime, often violent and interspersed throughout every part of the city. This was compounded with poor operational planning and communication at a government level, major budget issues, the worse recession of modern times in Brazil, civil disturbance related to the impeachment, and an infrastructure that was heavily overstretched. The whole experience was amazing, the locals were supportive for the majority, all corporate sponsors, teams and volunteers rallied together, worked together and supported each other. The city put on an amazing display and the end result was a thoroughly successful Olympic Games.</p> <p><span style="font-size:14px;"><strong>What advice would you give to someone entering the business today?&nbsp;</strong></span><br /> Learn your client&#39;s objectives, and work in an enabling manner. Security is there to facilitate operations and support. Offer solutions, rather than just saying no.</p> <p><span style="font-size:14px;"><strong>What do you see as the most challenging aspect of being a planner, and how do you overcome that challenge?&nbsp;</strong></span><br /> Persuading clients that security should be brought in at the very earliest stages of event planning to work with all components. This forges the relationships between all stakeholders and security, allows for questions to be asked early that may affect the design and detail of the event, and helps develop a culture and understanding of how security is pervasive throughout every level.</p> <p>For special event security to be its most effective it must be integrated throughout, be that layout design, access control, asset protection, credentialing, green rooms, transportation, fire safety, VIP &amp; Law enforcement liaison and much more. If event planners can see security as an asset rather than a budgetary concern, it benefits the whole team.</p> <p>To overcome this challenge, we work with clients to explain what we do and why. We work to gain the trust of the events team, show value at every juncture and identify to them that security is not about standing around ready to react if something goes wrong. That is reactive. In-fact it needs to be the opposite, security pro-actively identifying threats and the risk of those threats to help plan to avoid the danger. This is not just the physical aspect of protecting people and assets from serious threats such as terrorism, but involves reputation and brand protection as well as protection from litigation. There are multiple examples of events hitting the media spotlight for all the wrong reasons, including unprofessional security being aggressive or mishandling situations.</p> <p><span style="font-size:14px;"><strong>How do you think our industry will evolve in the next five years?&nbsp;</strong></span><br /> Guests, VIPs, staff, all stakeholders will become more security aware and &#39;on-side&#39; of sensible security measures. Due to the evolving threat of terrorism and the ever-changing modus operandi of those that wish to inflict harm, and/or gain media attention there will be an increased level of acceptance towards security protocol.</p> <p>The changing tide is seeing the requirement for good quality security (not the cheapest), commensurate with risk, cognizant of client image, and working to enable. The modern security team facilitates client logistics, liaises with multiple components, and pro-actively avoids danger.</p> <p><span style="font-size:14px;"><strong>What makes you successful as a planner?</strong></span><br /> I think it has been the ability, or at the very least the focus on trying to communicate security strategy in plain simple language, not there to scare monger or shock, nor try to impress with stories of daring exploits but to listen, understand and find solutions to problems. Clearly identifying to clients what should be done and why. This is not reinventing the security &#39;wheel&#39; - merely doing the basics well to enable and facilitate.</p> <p><span style="font-size:14px;"><strong>In your opinion, what is the best and worst industry trend of the year?&nbsp;</strong></span><br /> Best trend of the year that I have noticed at events is the increased use of RFID for credentials.</p> <p>Worst industry trend is for everyone when leaving to stand in one spot (normally directly outside the exit) and all dial an Uber or Lyft and then wait for the ensuing mess.</p> <p><span style="font-size:14px;"><strong>What is the best industry book that has helped you as a planner?</strong></span><br /> How to Have a Good Day&#39; by Caroline Webb. Not sure if this classes as an industry book but anyone in the events world knows that there is never enough time in the day - this book will help.</p> <p><span style="color:#90bf5c;"><span style="font-size:16px;"><strong>CONNECT WITH MARK:</strong></span></span><br /> Mark Deane<br /> ETS Risk Management<br /> Website: <a href="https://www.ets-riskmanagement.com/" target="_blank">ets-riskmanagement.com</a><br /> <a href="https://www.linkedin.com/company-beta/10401751/" target="_blank">LinkedIn</a><br /> <a href="https://www.facebook.com/ETS-Risk-Management-243993399383046/" target="_blank">Facebook</a><br /> <a href="https://twitter.com/ETSrisk" target="_blank">Twitter</a></p> <p><span style="color:#90bf5c;"><strong><span style="font-size:16px;">RELATED POSTS:</span></strong></span><br /> <a href="https://www.eventinterface.com/blog-article/Interviews-with-Planners-Al-Wynant">Interviews with Planners - Al Wynant</a><br /> <a href="https://www.eventinterface.com/blog-article/Interviews-With-Planners-Jasmine-Eldeen">Interviews with Planners - Jasmene Eldeen</a></p> <p>And please do us a little favor and share this post with others, for there&rsquo;s a good chance that it will help them as they go about planning meetings and events.</p> <p>Want to share your experiences? Submit them <a href="http://https://goo.gl/forms/cSI7IudZ0dw0djPX2">here</a>.</p> http://www.eventinterface.com/blog-article/Interviews-with-Planners--Mark-Deane Mon, 17 Apr 2017 06:00:00 -0700 Interviews with Planners - Greg Jenkins http://www.eventinterface.com/blog-article/Interviews-with-Planners--Greg-Jenkins <p>Greg Jenkins, partner and co-founder of the award-winning Long Beach, California-based Bravo Productions, holds an impressive list of credentials and has earned a high reputation in the field of special event planning &ndash; a career spanning more than three decades.</p> <p>Jenkins and his firm are the recipients of the prestigious Gala Awards by Special Events Magazine for Best Event Produced for a Corporation - Budget $100,000 to $249,000 and Best Event Design - Budget $20,000.&nbsp; They also received four Esprit Awards and several WESTIE Awards by the International Special Events Society, now the International Live Events Association; a Silver Tier Award for Innovation by Corporate EVENT Magazine, and the PRISM Award by the Public Relations Society of America, Los Angeles Chapter.&nbsp; Jenkins is also a previous nominee as Samaritan of the Year and a two-time nominee as Event Planner of the Year by Event Solutions Magazine, an international magazine serving the event and meeting planning industry. Jenkins recently served as Chair, and produced the 2017 Special Event (TSE) Opening Night Party.</p> <p>Prior to forming Bravo Productions in 1987, with business partner Thomas Neighbors, Jenkins served as public relations director for Festival Artists, where he supervised the Tournament of Roses Parade publicity, special events, community relations and promotions for the company and its clients. He worked as an account executive and client services coordinator with a Los Angeles-based public relations firm, and as a marketing research manager for the Metropolitan Detroit Convention &amp; Visitor Bureau.&nbsp; Jenkins holds a Master&rsquo;s Degree in Organizational Communications and a Bachelor&rsquo;s Degree in Advertising, both from Michigan State University.</p> <p>Jenkins is an accredited member of the Public Relations Society of America and served on the board of directors for the Los Angeles chapter for four years.&nbsp; Jenkins is also a lecturer on event industry topics, and has written numerous articles published in special events, meeting planning, public relation, marketing, consumer and media outlets &ndash; from print and broadcast to blogs and social media platforms. He has also served for several years on the editorial advisory board of Event Solutions Magazine.</p> <p><span style="font-size:14px;"><strong>What is the best advice you have ever received as a planner?</strong></span><br /> I have received a lot of good advice over the years. Some that stand out the most are:</p> <ul> <li>ALWAYS do your homework and due diligence. Do not make assumptions.</li> <li>When you sacrifice quality, you lose everything and compromise the integrity of the entire event!</li> <li>Hire the best and top-notch talent to serve in the many roles needed to stage a successful event. As a planner, you can&#39;t do it all and the key is to surround yourself with reliable and great suppliers, a knowledgeable and efficient production team and crew.</li> <li>Treat others like you want to be treated. That is always humbling, it keeps you grounded and kindness goes a long way. In addition, practice good ethics.</li> <li>Take risk and don&#39;t be afraid to challenge yourself. Stretch!</li> <li>Be a problem-solver! To be successful in the events industry, you have to be solution-oriented.</li> </ul> <p><span style="font-size:14px;"><strong>What is the most unique location you have ever planned an event at? What was great, what was challenging?&nbsp;</strong></span><br /> We have staged events throughout the United States at a wide variety of locations and venues.</p> <p>One function that stands out was an event staged for a client in Palm Beach, Florida. It was a ground-breaking ceremony for a major retail and mixed-use development. The location was desolate, with mounds of dirt and weeds everywhere. We had two days to set up the event.</p> <p>The first challenge was the location. We had to bulldoze the land to level out all of the dirt. Professional exterminators had to go through the lot and look for insects, rodents and snakes. We had to bring in water trucks to connect deliver water to the VIP restrooms. A floor had to build, all before the essentials could be brought in from audiovisual equipment, tenting, ventilation and more.</p> <p>We also had to create a gravel roadway to allow shuttles to bring attendees from the designated pick-up area to the event site. While our client was able to arrange for some of these services, it was still quite an operation to get this project completed in a timely manner. The challenges were multiplied by working with new suppliers and an unknown production team. It required immediate trust to pull of this massive project in the allotted time.</p> <p>It is a great experience to do projects out of one&#39;s comfort zone and in other states. It broadens your horizons and gives a different perspective about what is required when working in unfamiliar locations.</p> <p><span style="font-size:14px;"><strong>What advice would you give to someone entering the business today?</strong></span><br /> Know your strengths and seek out others who can complement your talents.</p> <p>For example, if you are the creative person, you might want to seek out those professionals who are great with logistics, managing the operation, and budget. You will need a visionary person on your team as well. Be professional, flexible, honest, and listen to those whom you have contracted for their expertise. And lastly, avoid micromanaging!</p> <p><span style="font-size:14px;"><strong>What do you see as the most challenging aspect of being a planner, and how do you overcome that challenge?&nbsp;</strong></span><br /> Three big challenges that immediately come to mind include:</p> <ul> <li>The popularity of DIY.</li> <li>A consumer mindset to bargain shop for the lowest priced goods and services.</li> <li>The rapid changes in new technology that impacts the events industry.</li> </ul> <p>We emphasize working with the client and suppliers as a partner. Quality, uniqueness, integrity, return on investment, and long-term involvement and contributions to the industry are things important to our brand. If someone is solely looking for the lowest cost, we are not the right fit.</p> <p>We stay true to our brand, educate and inform consumers and clients about the value of our services along the way. Events are not like filming movies or TV shows. There are no double-takes. You have one opportunity to get it right and that is often best left to the professionals. We ascertain their goals and objectives and walk clients through a story to achieve them, while connecting the dots. That is worth the money invested.</p> <p><span style="font-size:14px;"><strong>How do you think our industry will evolve in the next five years?&nbsp;</strong></span><br /> As more individuals and millennials become their own entrepreneurs, I believe the industry will become more competitive. Event planning is a business you can start from your bedroom or garage. I also think technology will continue to play a major factor in how events come together. You already have mobile ticketing, mobile payments, virtual attendance, etc. The move to provide solutions that increase attendee engagement will become even more important.</p> <p><span style="font-size:14px;"><strong>What makes you successful as a planner?&nbsp;</strong></span><br /> Without a doubt, it is the ability to put together a good team and to collaborate. I credit my success as a planner to all of those amazing and talented professionals who work with us and go beyond the call of the duty to create an incredible experience for our clients and their attendees.</p> <p>Leadership and listening to the experts on our team, and allowing them to manage and take ownership of their role in each event has also been a key to my success as a planner. I don&#39;t micromanage and I allow and encourage flexibility.</p> <p>I also credit a lot of my success to Bravo Productions partner, Thom Neighbors. He is an artist and the mechanic behind the beautiful settings we often create. I may have the vision and plan the event, but I can only draw stick figures. Thom is the artists who creates the renderings, supervises the building of sets and scenery. He knows what is entailed in making sets and scenery, and has an understanding of rigging. We also have crew and unsung heroes who are outstanding with logistics, technical support, load-in and load-out, and behind-the-scenes endeavors of an event.</p> <p><span style="font-size:14px;"><strong>In your opinion, what is the best and worst industry trend of the year?&nbsp;</strong></span><br /> One of the best industry trends is the carousel buffet with strolling themed entertainers. It is entertaining guests while at the same time bringing food to them in a clever way.</p> <p>My worst industry trend would have to be karaoke. While not a new trend, it is still popular, but I&#39;ve never been a fan!</p> <p><span style="font-size:14px;"><strong>What is the best industry book that has helped you as a planner?&nbsp;</strong></span><br /> There are several that are on my book shelves. Three favorites that come to mind include:</p> <ul> <li>Event Planning: Ethics and Etiquette by Judy Allen.</li> <li>Twenty-first Century Global Event Management by Joe Goldblatt.</li> <li>Special Events: Best Practices in Modern Event Planning by Joe Goldblatt.</li> </ul> <p><span style="font-size:14px;"><strong>In closing.</strong></span><br /> Practicing good ethics is very important to me and something non-negotiable in working with our suppliers, production team and crew. The basic steps and framework for planning successful events hasn&#39;t really changed, however, technology, software and apps have shaped the way we stage, organize, manage and market them.</p> <p><span style="color:#90bf5c;"><strong><span style="font-size:16px;">CONNECT WITH GREG:</span></strong></span><br /> Greg Jenkins<br /> Bravo Productions<br /> <a href="mailto:greg@bravoevents-online.com ?subject=Request%20via%20Eventinterface%20Interviews%20with%20Planners">Email</a><br /> Phone: (562) 435-0065<br /> Website: <a href="http://www.bravoevents-online.com" target="_blank">bravoevents-online.com</a><br /> <a href="https://www.facebook.com/BRAVO-PRODUCTIONS-311429388763/" target="_blank">Facebook</a><br /> <a href="http://www.twitter.com/brvprodevents" target="_blank">Twitter</a>&nbsp;<br /> Affiliations and Memberships:&nbsp;Public Relations Society of America Accredited Member</p> <p><span style="color:#90bf5c;"><strong><span style="font-size:16px;">RELATED POSTS:</span></strong></span><br /> <a href="https://www.eventinterface.com/blog-article/Interviews-With-Planners-Mia-Monroe-CSEP-CGMP-CMP">Interviews With Planners Mia Monroe, CSEP, CGMP, CMP</a><br /> <a href="https://www.eventinterface.com/blog-article/Interviews-With-Planners-Jasmine-Eldeen">Interviews With Planners Jasmine Eldeen</a></p> <p>And please do us a little favor and share this post with others, for there&rsquo;s a good chance that it will help them as they go about planning meetings and events.</p> <p>Want to share your experiences? Submit them <a href="https://goo.gl/forms/cSI7IudZ0dw0djPX2" target="_blank">here</a>.&nbsp;</p> http://www.eventinterface.com/blog-article/Interviews-with-Planners--Greg-Jenkins Sat, 15 Apr 2017 06:00:00 -0700 Iconic Art Deco Property Meets State of the Art Video Mapping System http://www.eventinterface.com/blog-article/Iconic-Art-Deco-Property-Meets-State-of-the-Art-Video-Mapping-System <p>Situated in the heart of South Beach, The Temple House is an iconic Art Deco property designed by internationally recognized L. Murray Dixon (1901-1949). Formerly a synagogue and largest private residence in South Beach, the 16,000 square feet&nbsp;Temple&nbsp;House&nbsp;was gutted, re-imagined and re-purposed into a gorgeous blank canvas for events.</p> <p>The Temple House is an alternative to the bland hotel ballroom or meeting room. What makes it unique is a state-of-the-art video mapping system. &ldquo;It is one of the largest, permanent video mapping installations located in a private venue anywhere in the world,&rdquo; said Daniel Davidson, Chief Event Officer at The&nbsp;Temple&nbsp;House. &ldquo;14 projectors transform the space into 360-degree experiences, inviting meeting and event planners to create one-of-a-kind environments for their events.&rdquo;</p> <p style="text-align: center;"><img alt="The Temple House Video Mapping at Eventinterface" src="https://eieventimages.s3.amazonaws.com/1492186035_The-Temple-House-Story1.png" style="width: 848px; height: 565px;" /><br /> The Temple House</p> <p>Video mapping seamlessly projects high-resolution imagery on to the walls and ceiling of the event space. The technology allows planners to transport their attendees to any city in the world. Custom imagery can take them on a journey to a rain forest, outer space, the desert, snow covered mountain tops, or on a hot air balloon ride without ever leaving the room.</p> <p style="text-align: center;"><img alt="The Temple House Video Mapping at Eventinterface" src="https://eieventimages.s3.amazonaws.com/1492186132_The-Temple-House-Story2.png" style="width: 848px; height: 566px;" /><br /> A 360-degree experience.</p> <p>Shows can be created in as little as 24-hours and the sky is the limit. &ldquo;For the launch of a new car, we could place that car in our room and with our video technology transport that car into New York City, the rainforest, the desert, giving guests the impression that the car is traveling through these environments,&rdquo; said Davidson.</p> <p style="text-align: center;"><br /> <img alt="The Temple House Video Mapping at Eventinterface" src="https://eieventimages.s3.amazonaws.com/1492186200_The-Temple-House-Story3.png" style="width: 848px; height: 565px;" /><br /> Another 360-degree experience</p> <p>The Temple House is a fully equipped event venue with a full commercial kitchen and access to a handful of the best chefs in the region. The venue is ideally suited for events of 150 to 250 guests, but can welcome more than 650 guests. It is no coincidence that the venue may look familiar. It has been used for countless television shows and movies, and has starred amongst others in One Direction&rsquo;s music video &ldquo;Best Song Ever.&rdquo;</p> <p>More information here. <a href="http://www.thetemplehouse.com/" target="_blank">http://www.thetemplehouse.com/</a><br /> Phone: 305-673-2526</p> <p><span style="color: rgb(85, 85, 85); font-family: Lato, sans-serif; font-size: 14px; text-size-adjust: auto;">And please do us a little favor and share this post with others, for there&rsquo;s a good chance that it will help them as they search for unique event venues.</span></p> <p>Photographs courtesy of The Temple House.</p> <p><span style="font-size:16px;"><strong><span style="color:#90bf5c;">RELATED POSTS</span></strong></span><br /> <a href="https://www.eventinterface.com/blog-article/New-luxury-boutique-hotel-coming-to-South-Beach">New luxury boutique hotel coming to South Beach</a><br /> <a href="https://www.eventinterface.com/blog-article/Using-NonTraditional-Event-Venues">Using non-traditional event venues&nbsp;</a></p> http://www.eventinterface.com/blog-article/Iconic-Art-Deco-Property-Meets-State-of-the-Art-Video-Mapping-System Fri, 14 Apr 2017 09:04:00 -0700 Event technology beyond the registration app http://www.eventinterface.com/blog-article/Event-technology-beyond-the-registration-app <p>Most planners first experience with event technology is the implementation of a registration and event check-in app. Event technology has however evolved tremendously in the past few years to make the lives of all event stakeholders easier, more engaging and productive. With that, selecting the right technology for conferences and events remains challenging for many planners.</p> <p>&ldquo;Planners push the need for event technology, even though the technology they onboard may not be solving any issues,&rdquo; shares Sarah Sebastian, Owner of <a href="http://rosegoldcollective.com/" target="_blank">Rose Gold Collective</a> in Miami, Florida. &ldquo;Before implementing any event technology, it is key for planners to understand what the objectives are. What problems need to be solved. What worked well for the previous event, and what needs to be accomplished this year. Who is the audience? Is the audience tech savvy, or do the participants need a more personal connection? Is the technology a tool to help the planner, or a tool for all stakeholders?&rdquo; Sebastian shared.</p> <p><span style="color:#90bf5c;"><span style="font-size:18px;"><strong>TOP PROBLEMS PLANNERS CAN SOLVE WITH TECHNOLOGY</strong></span></span></p> <p><strong><span style="color:#90bf5c;"><span style="font-size:16px;">Attendee registration and event check-in.</span></span></strong><br /> Attendee sign-up and event check-in is the entry to event technology for most planners. There is no longer a need to manage registrations with paper forms and Excel spreadsheets. Attendee registration can easily and securely be set-up online, resulting in the collection of accurate attendee data, and increased operational efficiencies. Most registration tools also offer seamless onsite check-in.</p> <p><strong><span style="color:#90bf5c;"><span style="font-size:16px;">Program changes and emergencies.</span></span></strong><br /> We know programs change and emergencies occur; situations when planners need to reach a large percentage of attendees, making them aware of the change in plans or emergency. It is not efficient to post notes on boards, send email or make announcements. Now you can push out messaging to all your attendees simultaneously through apps and SMS, directly from your meeting management platform.</p> <p><strong><span style="color:#90bf5c;"><span style="font-size:16px;">Attendee communications.</span></span></strong><br /> There are great apps and platforms that invite attendees, speakers, sponsors and exhibitors to connect pre-, during and post-event, and create long-term relationships.&nbsp; You can easily gather contact information on the fly, communicate, schedule appointments and engage around program and content. Event technology invites you to create a richer engagement environment for your participants, and build influential communities around your cause, product, brand or company.</p> <p><strong><span style="color:#90bf5c;"><span style="font-size:16px;">Networking.</span></span></strong><br /> When attending conferences and tradeshows we inevitably arrive home with a box full of business cards. You have to find the time to enter the data into your CRM or address book, and there is a good change you won&rsquo;t remember the people you are adding to your contacts. With apps and other tools, you can now easily gather contact details by scanning badges. You can wear wristbands that via RIFD technology transfer data between participants, with information sent to the attendee via email. There is no longer a need to manually enter that shoebox full of business cards when you arrive home from the conference.</p> <p><span style="color:#90bf5c;"><span style="font-size:18px;"><strong>ATTENDEE BEHAVIOR</strong></span></span></p> <p>Technology now exists to easily track traffic flow and allows planners to make decisions on the fly. Seeing how your attendees behave, you can move bars, coffee stations, and signage to steer attendees along a different path to more evenly distribute traffic flow. More sophisticated event tech tools can recognize attendee&rsquo;s faces, read and analyze them. This can be used to securely check-in attendees at your event, speeding up the process and increasing security. Of great interest to your sponsors, exhibitors and speakers is Artificial Intelligence, the ability by apps to read your attendees&rsquo; emotions by evaluating facial expression, body temperature and movement. These technologies can assess level of excitement, if what you say is truly what you mean, track how long you stay in a both, how many times you return, immensely valuable information for any exhibitor or sponsor. &nbsp;</p> <p><span style="color:#90bf5c;"><span style="font-size:18px;"><strong>WHAT TO LOOK FOR WHEN SELECTING TECHNOLOGY FOR YOUR EVENTS</strong></span></span></p> <p>According to Sebastian,&nbsp;consider tech if it makes sense for your organization, event and attendees. Don&rsquo;t just employ event technology for the sake of it. What are the hot button issues you are trying to solve? What are the objectives of the meeting? Is it a networking opportunity or a conference with lots of sessions and a need to distribute content? Asking the right questions is key. What are the needs? Do attendees need an event app? Understanding the audience is imperative to the success of any event tech rollout. Is the audience a younger group, then yes, an app is expected. A mature audience may be less tech savvy and require a more one-on-one personal approach. However, it is key to not generalize the tech savviness of your attendees. Knowing your attendees is key.</p> <p>Read <a href="https://www.eventinterface.com/blog-article/Top-Tips-for-Meeting-Planners-on-Engaging-With-Millennials" target="_blank">Top Tips for Meeting Planners on Engaging with Millennials</a>.</p> <p><span style="color:#90bf5c;"><span style="font-size:18px;"><strong>HOW TO OVERCOME ATTENDEE PUSHBACK</strong></span></span></p> <p>Your event app or technology is worthless if no one uses it. The most successful implementations keep in mind the attendee experience, and keep it as simple as possible. According to Sebastian, when looking for event tech, always think from the mindset of the attendee. What is their experience? Can you accomplish everything from one app, one platform? When implementing new technology, it may be key to provide resources to help your attendees, from onsite concierge support to a hotline or website to browse for help.</p> <p><span style="color:#90bf5c;"><span style="font-size:18px;"><strong>THE FUTURE</strong></span></span></p> <p>Sebastian sees increased implementation of Artificial Intelligence in event technology. The ability to evaluate attendee behaviors, and translate that data to allow the planner, exhibitor, and sponsor to immediately adjust behaviors, locations, traffic flow and more. Artificial Intelligence is key to evaluate data collected on site immediately. You will see the further development of data collection and evaluation tools, according to Sebastian.</p> <p><span style="color:#90bf5c;"><span style="font-size:16px;"><strong>About Sarah Sebastian, Owner of Rose Gold Collective</strong></span></span></p> <p><img alt="Sarah Sebastian, Event technology beyond the registration app at Eventinterface" src="https://eieventimages.s3.amazonaws.com/1491962853_Sarah-Sebastian-Rose-Gold-Collective.png" style="width: 175px; height: 263px; float: left; margin: 6px;" />Sarah&nbsp;Sebastian has been in the event marketing industry for over 12 years working specifically with lifestyle and spirit brands from small startups to large brands. Now the Founder of Rose Gold Collective, she has a national presence as an event agency that strives to better connect brands to their core consumers through live engagements. Sales conferences, pop up shops, road shows, incentive trips are some of the event categories Rose Gold Collective produces. RGC infuses the latest technology to provide ROI for experiential events from design to execution globally. &nbsp;</p> <p><strong>CONTACT SARAH:</strong><br /> Sarah Sebastian, Creative Director, Rose Gold Collective<br /> Phone:&nbsp;786 708.5701<br /> Web:&nbsp;<a href="http://rosegoldcollective.com/" target="_blank">rosegoldcollective.com</a></p> <p><span style="color:#90bf5c;"><span style="font-size:16px;"><strong>RELATED POSTS</strong></span></span><br /> <a href="https://www.eventinterface.com/blog-article/5-Tips-for-Selecting-the-Best-Event-Technology">5 tips for selecting the best event technology</a><br /> <a href="https://www.eventinterface.com/blog-article/Turning-passive-attendees-into-active-participants">Turning passive attendees into active participants</a><br /> <a href="https://www.eventinterface.com/blog-article/Should-meeting-planners-care-about-event-technology">Should meeting planners care about event technology</a></p> <p>And please do us a little favor and share this post with others, for there&rsquo;s a good chance that it will help them with their event tech search.</p> <p><span style="border-top-left-radius: 2px; 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background-size: 14px 14px; background-color: rgb(189, 8, 28); position: absolute; opacity: 1; z-index: 8675309; display: none; cursor: pointer; border: none; -webkit-font-smoothing: antialiased; top: 1039px; left: 36px; background-position: 3px 50%; background-repeat: no-repeat no-repeat;">Save</span></p> <p><span style="border-top-left-radius: 2px; border-top-right-radius: 2px; border-bottom-right-radius: 2px; border-bottom-left-radius: 2px; text-indent: 20px; width: auto; padding: 0px 4px 0px 0px; text-align: center; font-style: normal; font-variant-caps: normal; font-weight: bold; font-size: 11px; line-height: 20px; font-family: 'Helvetica Neue', Helvetica, sans-serif; color: rgb(255, 255, 255); background-image: url(data:image/svg+xml;base64,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); background-size: 14px 14px; background-color: rgb(189, 8, 28); position: absolute; opacity: 1; z-index: 8675309; display: none; cursor: pointer; border: none; -webkit-font-smoothing: antialiased; top: 1072px; left: 36px; background-position: 3px 50%; background-repeat: no-repeat no-repeat;">Save</span><span style="border-top-left-radius: 2px; border-top-right-radius: 2px; border-bottom-right-radius: 2px; border-bottom-left-radius: 2px; text-indent: 20px; width: auto; padding: 0px 4px 0px 0px; text-align: center; font-style: normal; font-variant-caps: normal; font-weight: bold; font-size: 11px; line-height: 20px; font-family: 'Helvetica Neue', Helvetica, sans-serif; color: rgb(255, 255, 255); background-image: url(data:image/svg+xml;base64,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); background-size: 14px 14px; background-color: rgb(189, 8, 28); position: absolute; opacity: 1; z-index: 8675309; display: none; cursor: pointer; border: none; -webkit-font-smoothing: antialiased; top: 1072px; left: 36px; background-position: 3px 50%; background-repeat: no-repeat no-repeat;">Save</span></p> http://www.eventinterface.com/blog-article/Event-technology-beyond-the-registration-app Wed, 12 Apr 2017 06:00:00 -0700 Interviews With Planners - Mia Monroe, CSEP, CGMP, CMP http://www.eventinterface.com/blog-article/Interviews-With-Planners--Mia-Monroe-CSEP-CGMP-CMP <p>Mia Monroe is an award-winning certified special event, meeting and government meeting professional, speaker, author of trade articles and the conference and event manager for NASA Johnson Space Center&rsquo;s Human Health and Institutional Management contract for Florida-based <a href="http://www.allpointsllc.com" target="_blank">AllPoints, LLC</a>.</p> <p>In 2015, Mia was named as a &ldquo;40 Under 40&ldquo; Meeting Industry Leader by Connect Magazine and featured on the cover of the magazine and throughout the publication&rsquo;s career issue. Mia was also named a Meeting Planner to Watch in 2016 by ConventionSouth Magazine and featured in its December 2015 issue.&nbsp; With over 16 years of professional experience in the events and hospitality industry, Mia earned a Masters of Tourism Administration from George Washington University and a Bachelor of Science in Sport Management from Winston-Salem state University.&nbsp; She actively serves on the Corporate Board of the Hugh O&rsquo;Brien Youth Leadership (HOBY) Texas Gulf Coast Chapter, the Houston Chapter of the George Washington University Alumni Association and is a member of Society for Government Meeting Professionals.</p> <p>Her speaking engagements include The Special Event Tradeshow and Conference, COMCAST NewsMakers, Fox 26 News, and many others.&nbsp; Ms. Monroe received the International Special Events Society (ISES) ESPRIT award for best team effort planning a non-profit event with a budget under $50,000, has been recognized by the NASA Human Research Program with a special commendation for her efforts in producing its annual conference, was recognized by the Inter-Agency Space Debris Coordination Committee (IADC) for her efforts in producing its 33rd annual meeting, and was named Employee of the Quarter by All Points for the first quarter of 2015. &nbsp;</p> <p>Although reared as a musician, event management became a passion that allowed Mia to marry both her analytic left and sometimes over-stimulated right brain to effectively function in the organized chaos of meeting and event management.</p> <p><span style="font-size:14px;"><strong>What is the best advice you have ever received as a planner?</strong></span></p> <p>Three things:</p> <p>1. Always feed and/or take care of your AV/production crew.&nbsp; If you take care of them, they will REALLY take care of you.&nbsp;</p> <p>2. Always keep your sense of humor.&nbsp; Have fun with it.&nbsp; There are days when it can really be tough, but if you can laugh with your team during the rough parts, you&rsquo;ll be fine.&nbsp;</p> <p>3. Don&rsquo;t freak out.&nbsp; There&rsquo;s always a solution.&nbsp; It may not always be the best or ideal solution for everyone, but there is one.&nbsp; You just have to find it.</p> <p><span style="font-size:14px;"><strong>What is the most unique location you have ever planned an event at? What was great, what was challenging?</strong></span></p> <p>A movie theater and a 35,000 square feet mansion.&nbsp; The movie theater was actually pretty easy.&nbsp; They were so accommodating, I just shared my vision and they made it come true.&nbsp;</p> <p>The mansion on the other hand, was pretty tricky.&nbsp; Although there was a lot of square footage, only about half of that was usable.&nbsp; Everything in the home was a work of art or a true artifact.&nbsp; It was tough to determine placement of the premium sponsor tables vs. the mid-level sponsors.&nbsp; The event featured 12 celebrity chefs, so each of them had to be placed in key areas as well!&nbsp; 35,000 square feet gets really small when you have to strategically place 10 sponsor tables, 12 celebrity chefs, and leave room for service, 3 bars, entertainment and auction.&nbsp; Oh&hellip;and the 400 guests!&nbsp; The biggest challenge was parking.&nbsp; We were entertaining 400 guests and there was no way the neighborhood could accommodate 200-300 vehicles.&nbsp; So, we got creative- starting with the valet company.&nbsp; It was imperative we used a company that worked events in that neighborhood.&nbsp; They knew the tricks and the logistics of handling an event of that size.&nbsp; Some of the neighbors were guests of the event and they allowed the valet company to park some vehicles at their homes.&nbsp; We also partnered with a nearby resort and country club to use their outlaying lot.&nbsp; The valet company shuttled their team to and from that lot to retrieve cars.&nbsp; It worked fabulously!</p> <p><span style="font-size:14px;"><strong>What advice would you give to someone entering the business today?</strong></span></p> <p>Please don&rsquo;t think that this is a glamorous job.&nbsp; Sure, there are perks. However, you usually don&rsquo;t get to enjoy those perks because you are focused on ensuring your client and their guests are happy.&nbsp; You become an accountant, a CEO, a caterer, a bartender, an AV tech, an IT tech, a stage director, a psychologist, a cop, and a few other things all in the span of a few days.&nbsp; You have to be able to maintain your calm and clarity in the midst of it all.&nbsp; If you aren&rsquo;t built to manage high-stress situations, don&rsquo;t get in to this role.&nbsp; I&rsquo;m exaggerating, but not really.&nbsp; I LOVE IT!</p> <p><span style="font-size:14px;"><strong>What do you see as the most challenging aspect of being a planner, and how do you overcome that challenge?</strong></span></p> <p>For me personally, its been managing the expectations of clients and event stakeholders. The corporate and non-profit environment is quite different than government in regards to policy, budget and restrictions, but expectations are still the same- especially for the attendee.&nbsp; Being transparent with clients has been the key for me in terms of managing their expectations.&nbsp; Being savvy and resourceful with local services like CVBs has been key for me in managing and fulfilling expectations of attendees.</p> <p><span style="font-size:14px;"><strong>How do you think our industry will evolve in the next five years?</strong></span></p> <p>Technology is king!&nbsp; I think the industry will continue to evolve as event management platforms and services become more turnkey.&nbsp; Larger corporate events will probably see quite a bit more automation at registration and tools like RFID kiosks will replace the handhelds scanner to capture attendee analytics.&nbsp; I think attendee engagement technology will continue to evolve as well.&nbsp; It will become archaic to NOT have a meeting or conference app.</p> <p><span style="font-size:14px;"><strong>What makes you successful as a planner?</strong></span></p> <p>I absolutely love to learn and love learning from my colleagues.&nbsp; Its clich&eacute;, but I find it true for many of us.&nbsp; This industry is constantly changing, constantly evolving, constantly growing.&nbsp; If I want to continue to be successful, I must do the same. &nbsp;</p> <p><span style="font-size:14px;"><strong>In your opinion, what is the best and worst industry trend of the year?</strong></span></p> <p>I love digital mapping projection!&nbsp; I think that is the absolute coolest thing- especially for product launches, promos, etc.&nbsp; I can&rsquo;t wait to have a budget that can accommodate use of that technology!&nbsp;</p> <p>The worst trend I think is the onslaught of event management platforms and technology- most specifically, event apps.&nbsp; The best in the industry are still evolving, so its tough to see some of the smaller companies coming in to take on a complex development without capturing all the dynamics of what planners and attendees need.&nbsp;</p> <p><span style="font-size:14px;"><strong>What is the best industry book that has helped you as a planner?</strong></span></p> <p>&ldquo;Special Events&rdquo; by Joe Jeff Goldblatt.&nbsp; It was literally my textbook in grad school and I&rsquo;ve referred to it repeatedly throughout the years.&nbsp;</p> <p><strong>CONNECT WITH MIA</strong><br /> Mia Monroe, CSEP, CGMP, CMP<br /> Conference and Event Manager<br /> <a href="http://www.allpointsllc.com" target="_blank">AllPoints, LLC</a><br /> <a href="mailto:mmonroe@allpointsllc.com">Email</a><br /> <a href="https://www.linkedin.com/in/miamonroe1" target="_blank">LinkedIn</a><br /> <a href="https://twitter.com/mia_monroe77" target="_blank">Twitter</a><br /> Phone Number:&nbsp; 281 483.2937<br /> Affiliations and Memberships:&nbsp; SGMP Houston Gulf Coast Chapter, George Washington University Alumni Association, Corporate Board, HOBY Texas Gulf Coast</p> http://www.eventinterface.com/blog-article/Interviews-With-Planners--Mia-Monroe-CSEP-CGMP-CMP Mon, 10 Apr 2017 06:00:00 -0700 8 Best Practices for Planning Corporate Events http://www.eventinterface.com/blog-article/8-Best-Practices-for-Planning-Corporate-Events <p>Planning a corporate event brings its own challenges. &nbsp;Karen Shackman, Founder of Shackman Associates New York, shares top tips you need to keep in mind when planning your corporate event.</p> <p><span style="color:#90bf5c;"><span style="font-size:16px;"><strong>1.&nbsp; Site selection can make or break a meeting.</strong></span></span><br /> Historically, a venue&rsquo;s location and reputation can be a strong draw for an event.&nbsp;However, if the location is in direct conflict with the branding and messaging of the company hosting the event, then that particular venue may have an adverse effect on attendance numbers.</p> <p>In the case of outdoor events, it is important to note what is located in the surrounding area.&nbsp;We recently had to relocate an outdoor event due to the location of a competitor&rsquo;s billboard that would have been in direct view of our guests.</p> <p>It is important to ensure that the venue is adequately equipped to&nbsp;handle basic electrical, and food and beverage requirements, especially vital for non-traditional venues.<br /> <br /> <strong style="font-size: 16px; color: rgb(144, 191, 92);">2. Site selection checklist.</strong><span style="font-size: 16px; color: rgb(144, 191, 92);">&nbsp;&nbsp;</span><br /> Fundamental checklist items include details on security, emergency contingencies, insurance needs, Wi-Fi strength, electrical output, and catering capabilities. Load-in requirements and restrictions need to be considered, as are time restrictions in case an event runs late. Parking, storage, and other event specific needs will need to be researched and discussed with the venue. Also check on policies and cost related to last-minute change requests.</p> <p><strong style="font-size: 16px; color: rgb(144, 191, 92);">3. Think like your attendee</strong><span style="font-size: 16px; color: rgb(144, 191, 92);">.</span><br /> Getting attendee input prior to planning your event will pay off considerably. We are finding that some of the most successful meetings we have helped manage were the result of a collaborative effort with the client. They helped determine exactly what kind of takeaway attendees expected. This Included the nature of delivery of event materials, and leisure time activities or info for spouse programs.&nbsp;</p> <p><strong style="font-size: 16px; color: rgb(144, 191, 92);">4. Understand how a brand fits into a venue and how a venue impacts the goals of the event</strong><span style="font-size: 16px; color: rgb(144, 191, 92);">.</span><br /> A venue might look amazing, but does it reflect the corporate culture of the client?&nbsp; Check with the venue that there will be no competitive brands on property at the same time as your event.&nbsp; For any food and beverage brands, it is important to ensure that the venue selected supports the food and beverage brands the client represents.</p> <p style="text-align: center;"><a href="https://www.eventinterface.com/registration?eventid=eventmasterclass&amp;t=rd" target="_blank"><img alt="Event and Meeting Planning Master Class" src="https://eieventimages.s3.amazonaws.com/1491405947_MasterClassAd.png" style="width: 848px; height: 100px;" /></a></p> <p><strong style="color: rgb(144, 191, 92); font-size: 16px;">5. Demographics are huge in site selection.</strong><br /> It is no longer one-size-fits-all, planners have to consider many different aspects, including attendee age, sex, and position in the company, when selecting venues. This will determine whether the venue should be more classic or conservative in nature, or more contemporary with amenities that appeal to a broader audience.</p> <p>Millennial attendees may want access to other entertainment options post-event. Selecting a venue for a corporate dinner or cocktail party that is close to a trending neighborhoods, such as the Lower East Side in New York City, could add to the attendee experience.</p> <p><strong style="font-size: 16px; color: rgb(144, 191, 92);">6. Can technology increase attendee engagement?</strong><span style="font-size: 16px; color: rgb(144, 191, 92);">&nbsp;</span><br /> Sophisticated apps help attendees interact with each other prior to an event and help them easily find each other during the event. Attendees can search for participants with similar interests or backgrounds that make major business events less random, especially if the company hosting the event has remote employees.&nbsp;</p> <p><strong style="font-size: 16px; color: rgb(144, 191, 92);">7. Find out what other events are in the venue.</strong><span style="font-size: 16px; color: rgb(144, 191, 92);">&nbsp;</span><br /> Your group might be able to piggyback costs for specific AV and tech items that could otherwise be out of the budget if done independently.</p> <p><strong style="font-size: 16px; color: rgb(144, 191, 92);">8. If you have speakers, private technology can be used to cut down on social media &quot;noise.&quot;</strong><br /> Meeting planners running an event where they are looking for constructive feedback should consider private technology that includes sophisticated tools to help moderators stay on pace, enhance feedback - like attendee polling - and cut down on tweeting that isn&#39;t always productive or representative of the entire group&#39;s thinking on a topic.</p> <p><strong>Guest author:</strong> Karen Shackman, Founder, Shackman Associates New York, a Manhattan-based Destination Management Company<br /> <strong>Website:</strong>&nbsp;<a href="http://www.shackmanassociates.com" target="_blank">shackmanassociates.com</a><br /> <strong>Phone:</strong>&nbsp;212-753-5900</p> http://www.eventinterface.com/blog-article/8-Best-Practices-for-Planning-Corporate-Events Wed, 05 Apr 2017 06:00:00 -0700 Eventinterface Launching Event and Meeting Planning Master Class http://www.eventinterface.com/blog-article/Eventinterface-Launching-Event-and-Meeting-Planning-Master-Class <p>Many events and meetings are run by volunteers or people whose primary job is not planning events. Organizing an event is a complicated and high-risk job. From negotiating contracts, hiring vendors, managing attendees, security, and logistics. Making a mistake can cost an organization or company a lot of money.</p> <p><a href="https://www.eventinterface.com/index" target="_blank">Eventinterface</a> in partnership with <a href="https://www.eventinterface.com/category/Event-TALK" target="_blank">eventTALK</a> podcast show is hosting an <a href="https://www.eventinterface.com/registration/h2uzxe4" target="_blank">Event and Meeting Planning Master Class Workshop</a>, a series of virtual workshops that address key tasks in the design and execution of events and meetings. Each one-and-a-half-hour workshop will address a topic in depth and be presented by experienced event and meeting planning professionals, including Eventinterface CEO Al Wynant, veteran planner with 28 years of international meeting and event planning experience. Workshops include worksheets and tools that can be implemented immediately. Participants qualify for CEU Credits and receive a certificate of completion.</p> <p><span style="color:#90bf5c;"><span style="font-size:18px;"><strong>WHO SHOULD ATTEND</strong></span></span></p> <p>Anyone who has been made responsible to plan a meeting, event or conference can benefit from this series. This workshop is ideal for individuals who want to pursue a planning career. For individuals, teams and committees planning events with little or no experience. For individuals who want to learn the latest trends, and how to implement new tools and solutions into the planning and execution process of events.</p> <p><span style="color:#90bf5c;"><span style="font-size:18px;"><strong>PROGRAM AND REGISTRATION</strong></span></span></p> <p>This ten session series is held weekly on Thursday at 10:00 a.m. Mountain Time starting on April 27, 2017. Participation is limited to 40 attendees for the series.</p> <ul> <li>Early registration is available through April 4, 2017 at $175. Use discount code EARLY10 to save $10.</li> <li>Regular registration is available from April 5 though April 23 at $199.</li> <li>Late registration is available April 24 through 26 at $249.</li> </ul> <p style="text-align: center;"><strong><span style="font-size:18px;">View the program, additional details and register <a href="https://www.eventinterface.com/registration/h2uzxe4" target="_blank">here</a>.</span></strong></p> <p style="text-align: center;">Event and Meeting Planning Master Class series presented by:</p> <p style="text-align: center;"><a href="https://www.eventinterface.com/" target="_blank"><img alt="Eventinterface attendee management and engagement platform" src="https://eieventimages.s3.amazonaws.com/1490758312_eventinterface-sponsor-logo.png" style="width: 200px; height: 200px;" /></a>&nbsp;<a href="https://www.eventinterface.com/category/Event-TALK" target="_blank"><img alt="EventTALK, a podcast show for meeting and conference planners" src="https://eieventimages.s3.amazonaws.com/1490758412_eventtalksponsorlogo.png" style="width: 200px; height: 200px;" /></a></p> http://www.eventinterface.com/blog-article/Eventinterface-Launching-Event-and-Meeting-Planning-Master-Class Wed, 29 Mar 2017 06:15:00 -0700 5 Top Tips To Help You Organize A Conference in Singapore http://www.eventinterface.com/blog-article/5-Top-Tips-To-Help-You-Organize-A-Conference-in-Singapore <p>Location and venue play an important part in the site selection process for a conference or event. In Asia, Singapore is proud to be the top destination for Meetings, Incentives, Conferences, and Events, or MICE organizers across the world, having won the top convention city designation by the International Congress and Convention Association, ICCA for 12 years running.</p> <p>Singapore-based conference planner Vivien Hoe with TripleV, shares her top tips for those considering Singapore as a destination.</p> <p><strong><span style="color:#90bf5c;"><span style="font-size:18px;">UNIQUE SINGAPORE</span></span></strong></p> <p>Singapore has 4 main nationalities namely Chinese, Malay, Indian and Eurasian, thus it is has multiple religions and varied customs. When planning&nbsp; a conference, do consider the customs of the nationalities. For example, you should include local foods for your delegates, and due to its heritage, Singapore offers a stunning array of local and regional foods.</p> <p>English is the default language and almost all Singaporean are bilingual so communication do not pose an issue . While many websites would share that Singlish is a Singaporean language, most Singaporean speak proper English and Singlish is not spoken frequently.</p> <p><span style="color:#90bf5c;"><span style="font-size:18px;"><strong>EVENT VENUE LIMITATIONS AND CONDITIONS</strong></span></span></p> <p>Finding an event venue is a rather tedious process and most of the time planners depend on the information shown on venue website. Unless you have a representative or planning partner based in the country who can ensure that the event venue meets the requirement, it is likely the organizer will encounter space constraints and unnecessary issues later into the planning process.</p> <p>Check out the event venue&rsquo;s booking condition and costings as some venues in Singapore charges for every single item like Wi-Fi and power outlets.</p> <p><span style="color:#90bf5c;"><span style="font-size:18px;"><strong>PERMITS AND LICENSING</strong></span></span></p> <p>If you are planning a major conference and considering the display of street banners along the major business districts in Singapore, you will be required to apply for permits if Singapore&rsquo;s national flag is included in the design.</p> <p>Most hotels will require a Fire Safety Permit to be submitted before the commencement of the conference set up.</p> <p><span style="color:#90bf5c;"><span style="font-size:18px;"><strong>GRANTS AND INCENTIVES</strong></span></span></p> <p>To encourage MICE Organisers around the world to host events in Singapore, the Singapore Tourism Board has an array of grants and incentives that planners are able to utilize . <a href="http://www.yoursingapore.com/mice/en/plan-your-event/event-assistance-schemes/smap-ec/overview.html" target="_blank">Singapore MICE Advantage Programme</a> (SMAP) provides Conference Planners with incentives for both organisers and participants.<br /> <br /> <span style="color:#90bf5c;"><span style="font-size:18px;"><strong>LOCAL PARTNER</strong></span></span></p> <p>When organizing a conference in an overseas country, consider hiring a local planning partner. Having an experienced local partner will help significantly as the partner will be able to support working with local sub-contractors, government agencies and event venues, as well as understand the local event terminology and customs.</p> <p><img alt="Vivien Hoe, Director of Happiness at TripleV 5 Top Tips to Help You Organize A Conference in Singapore at Eventinterface" src="https://eieventimages.s3.amazonaws.com/1490635954_Vivien.png" style="width: 100px; height: 100px;" /><br /> Guest contributor Vivien Hoe, Director of Happiness, <a href="http://triplev.com.sg/" target="_blank">TripleV</a>&nbsp;and <a href="https://www.Eventinterface.com" target="_blank">Eventinterface</a> partner for Asia.</p> http://www.eventinterface.com/blog-article/5-Top-Tips-To-Help-You-Organize-A-Conference-in-Singapore Wed, 29 Mar 2017 06:00:00 -0700 Eventinterface vs. Eventbrite and Cvent http://www.eventinterface.com/blog-article/Eventinterface-vs-Eventbrite-and-Cvent <p>Meeting professionals always ask what sets Eventinterface apart from other meeting and event planning software solutions. First and foremost, Eventinterface has been created by meeting planners for planners. The team has been in the trenches and understands the pain points. There is a strong belief that events are about creating meaningful and long-term relationships for all participants. Aside of conducting a transaction or submitting an abstract, Eventinterface is about building engaged communities, it is about connecting participants with a brand, cause, product or service. It is about creating long-term engaged communities. It is about getting more ROI out of conferences and events, streamlining operations and reducing expense while increasing revenue.</p> <p>Meeting professionals now have a multitude of choices. From simple, straightforward registration solutions like Eventbrite, to more full-featured solutions such as Cvent and Eventinterface.</p> <p>Eventbrite is a great solution for event ticketing, simple conference registrations and social events, and it can be used free for free events. Paid events require a per transaction investment from the planner, starting at 2.5% plus $0.99 per ticket sold. All other needed functions related to planning, communications, logistics, engagement, content distribution and programming would have to be managed by other solutions. There are no long-term contracts, making Eventbrite an attractive solution for volunteer driven associations, social and community groups with small to medium sized events.</p> <p>Cvent on the other hand is a more comprehensive solution that manages registrations, and other functions through the use of add-on modules and mobile apps. The pricing model is technically based on an edition or level of service, and is typically calculated on a per-registration cost with a commitment to a number of registrations over a period of time. Cvent does require an agreement, committing organizations or companies to an expenditure including possible implementation and maintenance fees. Cvent is a great solution for corporate and association events, mainly because of its integrations with third party services, such as Passkey, Concur and GetThere. The platform can easily manage simple to complicated registration processes.</p> <p>Eventinterface is feature rich and easy to use. The platform brings together the most requested tools for registrations and attendee management, abstract management, program and itinerary creation, attendee engagement and content distribution, all from an easy to use dashboard. Eventinterface has been used for events as large as 32,000 attendees.</p> <p>Eventinterface offers two pricing models. A month-to-month subscription plan or longer-term agreements offering reduced pricing. &nbsp;Pricing is not based on the number of registrations you sell, those are always unlimited, pricing is based on the number of events you are accepting registrations or abstracts for at any given time. You always know exactly what your investment will be.</p> <p><span style="color:#90bf5c;"><span style="font-size:18px;"><strong>MULTIPLE TOOLS OR ONE END-TO-END SOLUTION?</strong></span></span></p> <p>With Eventbrite you will be able to manage your registrations from your Eventbrite account. All other functions will have to be managed from other apps or solutions.</p> <p>Cvent will offer you more functionality based on the edition you purchase, however about 27 features or integrations are not included in these editions and require an additional investment. This includes, but is not limited to email marketing, abstract management, appointment scheduler and mobile app.</p> <p>With Eventinterface, all functionalities, including attendee management, event marketing, content aggregation and distribution, program building, content distribution, lead generation, and attendee engagement are all easily accessible from your event dashboard for both the planner and the attendee and are included. All subscriptions and annual plans include unlimited registrations. The LITE plan offers unlimited registrations, abstract collections and content distribution, while all other plans include all platform <a href="https://www.eventinterface.com/index#section-services" target="_blank">features</a>. It is about getting more ROI out of conferences and events, streamlining operations and reducing expense while potentially increasing revenue.</p> <p><span style="color:#90bf5c;"><span style="font-size:18px;"><strong>PRICING</strong></span></span></p> <p>Eventinterface is a subscription-based service and always includes unlimited registrations or abstract submissions. The subscription plan is based on the number of events you plan, if you are processing basic registrations, or need to implement other features such as event marketing, attendee engagement, abstract submissions and content distribution.</p> <p>Lets compare the Eventinterface LITE plan, which allows planners to create event microsites, process unlimited Eventbrite.</p> <p><span style="color:#005480;"><span style="font-size:16px;"><strong>Annual Association Conference with 300 attendees</strong></span></span></p> <p>300 attendees of which:</p> <ul> <li>175 register early at $275;</li> <li>95 register late at $325;</li> <li>30 register at the conference at $365;</li> </ul> <p><span style="color:#005480;"><span style="font-size:16px;"><strong>Eventbrite cost:</strong></span></span></p> <p>Fees per registration start at 2.5% + $0.99.</p> <ul> <li>Early registration total is $7.865 per registration for a total cost of $1,276.38</li> <li>Late registration total is $9.115 per registration for a total cost of $865.93</li> <li>Onsite registration total is $10.115 per registration for a total cost of $303.45</li> </ul> <p>Total Eventbrite cost for this event is: <strong><u>$2,545.75</u></strong></p> <p><span style="color:#005480;"><span style="font-size:16px;"><strong>Eventinterface cost:</strong></span></span></p> <p>Assuming you subscribe to Eventinterface&rsquo;s LITE Plan for 8 months, your total cost would be $145 per month for a total cost of <strong><u>$1,160</u></strong>, resulting in a <strong><u>savings of $1,385.75 compared to Eventbrite</u></strong>.</p> <p>Should you subscribe for 12 months, your total cost would be $145 per month for a total cost of <strong><u>$1,740</u></strong> resulting in a <strong><u>savings of $805.75 compared to Eventbrite</u></strong>.</p> <p>Should you want to include multiple planners, email marketing, program and itinerary creation, and attendee engagement, an Eventinterface POWER Plan will be needed. Your total cost for the 8-month subscription would be $3,160, only $614.25 more expensive than Eventbrite for a full suite of services that would cost significantly more using third party add-ons with Eventbrite.</p> <p><span style="color:#005480;"><span style="font-size:16px;"><strong>Cvent cost:</strong></span></span></p> <p>As far as Cvent is concerned the price a less straightforward and based on the edition and additional integrations you purchase. Based on feedback received from Cvent clients, the cost for a similar conference would be anticipated to be higher than the cost of using Eventbrite; however this would include additional services not available using Eventbrite.</p> <p style="text-align: center;"><img alt="Eventinterface Conference Registration Sample page" src="https://eieventimages.s3.amazonaws.com/1490587059_Eventinterface-sample-site.png" style="width: 846px; height: 2600px; border-width: 1px; border-style: solid;" /></p> <p style="text-align: center;"><em>Sample custom conference registration page created using the Eventinterface event builder.</em></p> <p><span style="color:#90bf5c;"><span style="font-size:18px;"><strong>ATTENDEE ENGAGEMENT</strong></span></span></p> <p>Have you ever thought of your events as communities? Merriam-Webster defines community as a group of people who have the same interests. Events attract people with a common interest. Are your events communities? And if so, wouldn&rsquo;t you want your community to be the best possible? As stated at the beginning of this article, Eventinterface is about building engaged communities, it is about connecting participants with a brand, cause, product or service. It is about creating long-term engaged communities.</p> <p>Eventbrite offers social integration allowing attendees to share via social networks that they are attending an event, inviting their connections to join, a straightforward solution that works well for social and community events.</p> <p>Cvent, through the CrowdCompas app, you will be able to share schedules, speaker, and sponsor, and attendee information. This is a standalone app created for your conference at an additional expense.</p> <p>Eventinterface offers a fully integrated and responsive engagement module that becomes active with your first registration and never ends. It invites attendees to connect with each other, schedule appointments, participate in discussions, view and engage with content. It allows the planner to create a community around the conference, brand, cause or product from the first registration on. The Eventinterface engagement tools allow you to include at home attendees pre-event or post-event, upping overall engagement and possible increase in revenue by selling post-conference access to content for a fee.</p> <p>One solution offered as an add-on is the ability for attendees with one click to use their smartphones, tablets or laptops as microphones to interact with the speaker directly, as well as participate in polls from the program section in Eventinterface without the need to download another app on their devices,</p> <p><span style="color:#90bf5c;"><span style="font-size:18px;"><strong>A CASE STUDY</strong></span></span></p> <p>One company using Eventinterface attracts on average 120 attendees to their biennial conference. They invite 500. The speakers are top-notch scientists presenting discoveries using the conference&rsquo;s host technology. In 2014, the team decided to make an effort and build a community, opening up the conference post-event to the 380 prospect attendees not able to join in person.&nbsp; The strategy evolved around posting meaningful and exclusive content, presentations and engaging peers to invite the at home attendees to buy into the online private conference community. A community champion spearheaded the effort and discussions.</p> <p>The strategy paid off. The client was able to increase engagement from 23% to 83%. Event revenue nearly doubled. Creating the community and committing to being the best community clearly benefited the client and the event participants. The still active community continues to provide business intelligence on the use of the company&rsquo;s technology, normally something the client would have to wait to gather at the next conference.</p> <p><span style="color:#90bf5c;"><span style="font-size:18px;"><strong>IN WRAP UP</strong></span></span></p> <p>Planners have access to a lot of solutions to help support their efforts. We believe that the Eventinterface team created a full-featured, cost-effective and easy to use solution that can be used for any type of event by an individual planner, or a team of meeting planning professionals. We invite you to learn more by requesting your one-on-one virtual demo <a href="https://www.eventinterface.com/" target="_blank">here</a>.</p> <p><span style="color: rgb(85, 85, 85); font-family: Lato, sans-serif; font-size: 14px; font-variant-ligatures: normal; orphans: 2; widows: 2;">And please do us a little favor and share this post with others, for there&rsquo;s a good chance that it will help them as they go about planning meetings and events.</span></p> <p><span style="color:#90bf5c;"><span style="font-family: Lato, sans-serif; font-size: 14px; font-variant-ligatures: normal; orphans: 2; widows: 2;"><strong><span style="font-size:18px;">RELATED POSTS</span></strong></span></span><br /> <br /> <span style="color: rgb(85, 85, 85); font-family: Lato, sans-serif; font-size: 14px; font-variant-ligatures: normal; orphans: 2; widows: 2;"><a href="https://www.eventinterface.com/blog-article/5-Tips-for-Selecting-the-Best-Event-Technology">5 Tips for selecting the best event technology</a>.<br /> <a href="https://www.eventinterface.com/blog-article/5-free-resources-and-tools-every-meeting-planner-needs">5 Free resources and tools every planner needs</a>.</span><br /> <br /> &nbsp;</p> <p><span style="border-top-left-radius: 2px; border-top-right-radius: 2px; border-bottom-right-radius: 2px; border-bottom-left-radius: 2px; text-indent: 20px; width: auto; padding: 0px 4px 0px 0px; text-align: center; font-style: normal; font-variant-caps: normal; font-weight: bold; font-size: 11px; line-height: 20px; font-family: 'Helvetica Neue', Helvetica, sans-serif; color: rgb(255, 255, 255); background-image: url(data:image/svg+xml;base64,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); background-color: rgb(189, 8, 28); background-size: 14px 14px; position: absolute; opacity: 1; z-index: 8675309; display: none; cursor: pointer; border: none; -webkit-font-smoothing: antialiased; top: 1316px; left: 264px; background-position: 3px 50%; background-repeat: no-repeat no-repeat;">Save</span><span style="border-top-left-radius: 2px; border-top-right-radius: 2px; border-bottom-right-radius: 2px; border-bottom-left-radius: 2px; text-indent: 20px; width: auto; padding: 0px 4px 0px 0px; text-align: center; font-style: normal; font-variant-caps: normal; font-weight: bold; font-size: 11px; line-height: 20px; font-family: 'Helvetica Neue', Helvetica, sans-serif; color: rgb(255, 255, 255); background-image: url(data:image/svg+xml;base64,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); background-color: rgb(189, 8, 28); background-size: 14px 14px; position: absolute; opacity: 1; z-index: 8675309; display: none; cursor: pointer; border: none; -webkit-font-smoothing: antialiased; top: 1316px; left: 264px; background-position: 3px 50%; background-repeat: no-repeat no-repeat;">Save</span></p> http://www.eventinterface.com/blog-article/Eventinterface-vs-Eventbrite-and-Cvent Mon, 27 Mar 2017 06:00:00 -0700 Make your attendees part of the conversation http://www.eventinterface.com/blog-article/Make-your-attendees-part-of-the-conversation <p>Eventinterface has partnered with Tap To Speak to provide conference attendees with the technology to easily communicate in real time with speakers straight from our platform&rsquo;s program and itinerary tool.</p> <p>In the past, attendees had to raise their hands and wait for a microphone to be passed. Now apps are coming on the market to turn mobile devices into microphones, connecting attendees with speakers. Eventinterface is taking this a step further by partnering with Tap To Speak and including this function into second-screen technology allowing attendees to use any device as a tool to connect with presenters directly, and participate in polls and surveys without the need to download a third party app.&nbsp;</p> <p><img alt="Al Wynant Eventinterface event technology for meeting and event professionals" src="https://eieventimages.s3.amazonaws.com/1484185378_Al_Wynant.png" style="width: 165px; height: 220px; float: left; margin: 10px;" />&ldquo;We want to make the process as easy as possible for planners and attendees. There is an overabundance of apps on the market, each with a distinct functionality. The need to implement multiple apps can become cumbersome, confusing and cost-prohibitive. Including this functionality into our already robust program and content distribution module of Eventinterface allows attendees to engage directly with speakers without having to download yet another app. We offer one click connection from within the session or program. The integration also offers an opportunity for planners to poll sessions and event attendees, and data can be projected in real time in the meeting room. The partnership with Tap To Speak aligns with our plan to continue developing Eventinterface into a tool that meets all the needs of the planner and the attendee, either by developing our own tools or partnering with stellar companies such as Tap to Speak.&rdquo; -- Al Wynant CEO and Co-Founder of Eventinterface.<br /> &nbsp;</p> <p><img alt="Marek Wawrzyniak Tap to Speak" src="https://eieventimages.s3.amazonaws.com/1484185427_Marek-Wawrzyniak.png" style="width: 165px; height: 220px; float: left; margin: 10px;" />&quot;We care about event planners. That is the reason why we partnered with Eventinterface, a world-class, conference planning and engagement platform. We recognize the heavy lifting that Eventinterface does for the event planners. Tap To Speak wants to help them maximize the value of events that their attendees receive. Our innovative technology not only has the &quot;cool factor&quot; of turning smartphones into microphones but the event planners who used Tap To Speak report a 400% boost in audience engagement during their live events. We seamlessly integrate into Eventinterface&#39;s event program and itinerary feature - turning the audience mobile devices into feedback machines. This way, Eventinterface and Tap To Speak provide real-time audio and text communication, polls &amp; surveys. This important partnership keeps the event planners in mind. The combination of our respective areas of expertise in combination with modern event technology gives even more power to event planners to make their events even better.&quot; -- Marek Wawrzyniak, CEO and Co-founder of Tap To Speak.</p> <p>For more information and to request your personal demo, visit Eventinterface <a href="https://www.eventinterface.com" target="_blank">here</a>.</p> <p><span style="color:#90bf5c;"><span style="font-size:16px;"><strong>About Eventinterface</strong></span></span><br /> <a href="https://www.eventinterface.com/">Eventinterface</a>&nbsp;is a full-featured and cost-effective platform to manage and engage attendees while providing measurable ROI for all stakeholders. Eventinterface was founded on the belief that event technology should be affordable for all planners, provide a comprehensive and easy to use toolset, and help facilitate exceptional human connections.&nbsp;</p> <p><strong><span style="color:#90bf5c;"><span style="font-size:16px;">About Tap to Speak</span></span></strong><br /> Tap To Speak is a Software as a Service (SaaS) company based in&nbsp;Phoenix, Ariz., and Lodz,&nbsp;Poland&nbsp;that provides a web-based tool through which live event audiences can communicate with event leaders and speakers in real-time. We turn smartphones in the room into microphones, which enable live audio and text communication, and the ability to carry out surveys or polls, increasing audience engagement during events better than ever.</p> <p><em>Lead in photograph courtesy of Tap to Speak.</em></p> http://www.eventinterface.com/blog-article/Make-your-attendees-part-of-the-conversation Thu, 23 Mar 2017 06:00:00 -0700 Be Our Guest http://www.eventinterface.com/blog-article/Be-Our-Guest <p>We are looking for experts to interview on trends, best practices and other hot topics in the event and meeting industry. Participation is free; all we ask is that you share the show via your social networks once published.</p> <p><span style="color:#90bf5c;"><span style="font-size:16px;"><strong>HOW DOES IT WORK?</strong></span></span></p> <p>We seek experts with experience in the field, guests who have something meaningful to contribute to our listeners who are meeting and event professionals worldwide.</p> <p>Once you have been selected to participate, questions are drafted and sent to you for review. We ask that you provide a bio and headshot to be published with the show. The show is not aired live; it is recorded at a time mutually convenient for the guest and host. The show is generally published within a week of recording.</p> <p>For more information connect with us at Content@Eventinterface.com. Catch our previous shows <a href="https://www.eventinterface.com/category/Event-TALK" target="_blank">here</a>.</p> <p>Info and apply to be a guest <a href="https://goo.gl/forms/meoKNfc7O5KUNZ0H2" target="_blank">here</a>.</p> <p>&nbsp;</p> http://www.eventinterface.com/blog-article/Be-Our-Guest Sat, 18 Mar 2017 06:00:00 -0700 International currencies now available http://www.eventinterface.com/blog-article/International-currencies-now-available <p>Eventinterface now featuring more international currencies to better serve the need of our global conference customers.</p> <p>&ldquo;At the beginning, most of our conference planner customers were based in North America. As we expand access to the platform globally we needed to include the option for conference planners to charge their participants in the currency of their country,&rdquo; said Rod Bridges, Eventinterface Co-Founder and Chief Platform Architect. &ldquo;It is our goal to make the planning and management process as easy and flexible as possible for all types of planners,&rdquo; Bridges said.</p> <p>Eventinterface allows planners to process transactions via Stripe, PayPal and Authorize.net.</p> <p>Interested in learning more? Schedule your demo <a href="https://calendly.com/eventinterface/demo" target="_blank">here</a>.</p> <p><strong>ABOUT EVENTINTERFACE</strong></p> <p><a href="https://www.eventinterface.com" target="_blank">Eventinterface</a> is an end-to-end meeting and conference management and attendee engagement platform. It allows planners to promote conferences and events, manage attendees, create more revenue and engage participants in powerful communities.</p> http://www.eventinterface.com/blog-article/International-currencies-now-available Wed, 15 Mar 2017 12:00:00 -0700 5 Tips for Selecting the Best Event Technology http://www.eventinterface.com/blog-article/5-Tips-for-Selecting-the-Best-Event-Technology <p>Selecting event technology can be a daunting experience. There is much to consider. The wrong decision can cause a lot of headaches during the planning and execution process of your conference or event.&nbsp; In this post we are sharing our top 5 tips to keep in mind when researching and choosing your event technology platform.</p> <p><span style="color:#90bf5c;"><span style="font-size:16px;"><strong>1. KNOW YOUR GOAL</strong></span></span><br /> Before researching event technology you should have a good idea of why and how you want to implement a tech platform for your conferences and events.</p> <p><span style="font-size:14px;"><strong>Some of the areas to consider:</strong></span></p> <ul> <li>Do you want to streamline your registration process?</li> <li>Increase efficiencies?</li> <li>Do you want to merge your event marketing with attendee registration?</li> <li>How about collecting and distributing content?</li> <li>Do you want to engage your attendees?</li> <li>How about lead generation?</li> </ul> <p>Think through all of these aspects and create a list of functions you want your eventtech platform to be capable of.</p> <p><span style="color:#90bf5c;"><span style="font-size:16px;"><strong>2. UNDERSTAND YOUR ATTENDEES</strong></span></span><br /> It is key that you understand your attendee fully. Does your audience include a wide range of people, professions and backgrounds? In general, most audiences are now used to conducting transactions online and via mobile devices. Don&rsquo;t assume that a more mature audience will be reluctant to go online. 2016 research shows that in the US 99 percent of 18 to 29 year olds use the internet. 96 percent of 30 to 49 year olds and 87 percent of 50 to 64 year olds use the internet. The number drops to 64 percent for 65 and older. <sup>a &nbsp;&nbsp;</sup>In the EU, 71&nbsp;percent of all individuals used the internet every day or almost every day. <sup>b </sup>Globally and in the Asia Pacific Region <sup>c and d</sup>, the&nbsp;numbers are lower.</p> <p>It is assumed that most people in a professional capacity access the internet and use smartphones or tablets. Implementing an online or mobile solution is no longer a hindrance for your participants.</p> <p>If implementing mobile apps vs. responsive sites, understanding your participants is key. Not all audiences are able or allowed to download apps on their smartphones or tablets, but can access responsive sites.&nbsp; Before investing in a mobile app, reach out to your audience and learn of any restrictions they may have, especially on their corporate devices.</p> <p style="text-align: center;"><span style="font-size:16px;"><a href="https://www.eventinterface.com/blog-article/How-to-select-event-technology-that-works-for-you" target="_blank">View our infographic with additional tips</a></span></p> <p><span style="color:#90bf5c;"><span style="font-size:16px;"><strong>3. UNDERSTAND YOUR EVENT</strong></span></span><br /> When researching technology vendors it is important that you know what you want to accomplish with your event and with the technology you seek to implement. This information will help the tech company understand if the platform is a good fit for you or not. Understand all of the aspects of your event and how eventtech may be able to help you. &nbsp;</p> <p>Don&rsquo;t hold back when speaking with a sales person, be as open as possible. Don&rsquo;t assume that the sales person will read between the lines. You want to prevent signing up with a service that can&rsquo;t deliver on a specific function. Some functions can be very specific to your organization and if not shared during the discovery process you may find yourself in a bit of a pickle later on. A great sales person will either take you through the path on how you can reach the desired end result, or will let you know that the platform is not a good fit.</p> <p><span style="color:#90bf5c;"><span style="font-size:16px;"><strong>4. HAVE A BUDGET</strong></span></span><br /> Be prepared to invest. The truth still holds, you get what you pay for. Free services will allow you to conduct basic events. Nothing however is truly free. What happens to your attendee data?</p> <p>Find out what you can invest and research platforms that fit into your budget. Some will charge a per transaction fee, others a monthly subscription fee. At Eventinterface for example, we charge a monthly subscription fee that includes unlimited registrations. Most of the time this will be a more cost-effective option, and you will be able to manage multiple events for the cost of your transaction fees for one event.</p> <p>Keep in mind that your electronic event invites and your event registration page will likely be the first impression your attendees have of your event.&nbsp; You are not only investing in an event technology, you are investing in a platform that can represent your brand.</p> <p><span style="color:#90bf5c;"><span style="font-size:16px;"><strong>5. BE FLEXIBLE</strong></span></span><br /> We understand that planners are used to doing things a certain way. Event platforms however are designed to meet the need of a lot of planners. As a planner you will need to look at the end result and learn how you can reach that result. You will most likely have to be a little flexible and adapt to the functionalities of the platform you implement. Unless you purchase a white-label solution, custom tweaked for your company or organization, you will need to be a little flexible in how you get to the end result. Flexibility and a willingness to learn is key when implementing a new platform.</p> <p>Keep these tips in mind and you will be set-up for success when researching and implementing event technology for your conferences and events. &nbsp;The reality is that implementing a new platform can be intimidating. Find a platform that will make the transition process as easy as possible. That includes the easy of use, customer service and available training. At Eventinterface we offer the &ldquo;We Make The Move for You&rdquo; program which includes complimentary training and our success coaches work with you, setting up your first event so you can start out on the right foot.</p> <p><span style="font-size:14px;"><strong>Sources:</strong></span><br /> a: Statista: <a href="https://www.statista.com/statistics/266587/percentage-of-internet-users-by-age-groups-in-the-us/" target="_blank">Percentage of Internet users by age groups in the US</a><br /> b:&nbsp;Eurostat:<a href="http://ec.europa.eu/eurostat/statistics-explained/index.php/Internet_access_and_use_statistics_-_households_and_individuals" target="_blank"> Internet access and use statistics - households and individuals</a><br /> c:&nbsp;Statista: <a href="https://www.statista.com/statistics/276044/age-distribution-of-internet-users-in-asia-pacific/" target="_blank">Age Distribution of Internet Users in Asia Pacific</a><br /> d:&nbsp;Statista: <a href="https://www.statista.com/statistics/272365/age-distribution-of-internet-users-worldwide/" target="_blank">Age Distribution of Internet Users Worldwide</a></p> http://www.eventinterface.com/blog-article/5-Tips-for-Selecting-the-Best-Event-Technology Mon, 13 Mar 2017 06:00:00 -0700