Boston Breaking Records
The Massachusetts Convention Center Authority (MCCA) is celebrating another successful year and rolling into 2015 with a full slate of major meetings and conventions booked for Boston.
2015’s meetings and conventions are projected to bring more than 900,000 attendees to Boston who will generate 615,000 hotel room nights and $610 million in economic impact. This will be the MCCA’s third best year for room nights overall, but the Boston Convention & Exhibition Center (BCEC) is expected to break a 2010 record of 403,000 hotel room nights by generating more than 431,000 in 2015.
“The BCEC and Hynes continue to produce incredible results for the Commonwealth of Massachusetts,” said James E. Rooney, executive director of the MCCA. “In 2015 we will welcome some of the world’s most important events to Boston – many of them repeat customers. Their desire to come to our convention centers and our city is a testament to our world class facilities, our top notch sales and customer service teams, and Boston’s standing as a premier convention destination.”
Events generating the largest hotel room nights next year include:
- 49,115 American Diabetes Association (June, BCEC)
- 29,900 Experimental Biology (March, BCEC)
- 26,520 Heart Rhythm Society (May, BCEC)
- 27,960 Leading Age (November, BCEC)
- 25,080 National Council of Teachers of Mathematics (April, BCEC)
- 25,050 American Chemical Society (August, BCEC)
- 23,265 NAFSA Association of Internal Educators (May, BCEC)
- 19,280 Allied Social Science (January, Hynes)
- 19,235 American College of Physicians Internal Medicine (April, BCEC)
The MCCA will kick off 2015 with Allied Social Science Association’s Annual Meeting at the Hynes, expected to attract 12,000 attendees over four days in January, followed by the “Let’s Be Great” Inaugural Celebration for Massachusetts Governor-elect Charlie Baker at the BCEC on January 8.
The MCCA will also welcome back a number of successful annual events in 2015 including BCEC events Yankee Dental Congress with 26,700 attendees (January 29-31) and New England Grows with 16,000 attendees (February 4-6). 2015 will mark the 40th anniversary of Yankee Dental Congress, and the 30th anniversary that the event has been held at an MCCA facility. They first held the event at the Hynes in 1985 and moved to the BCEC in 2008. New England Grows has been an MCCA customer since 1993 and moved from the Hynes to the BCEC in 2005.
And in early 2015, BCEC will again host popular public events including the New England International Auto Show (January 15-19), the Boston RV & Camping Expo (January 17-19), and the New England Boat Show (February 14-22).
In 2015, the MCCA will host nine events with more than 25 percent international attendance including the Heart Rhythm Society with 15,000 attendees, the Seafood Expo North America with 18,000 attendees, NAFSA: Association of International Educators Annual Conference & International Education Expo with 7,000 attendees and the American Diabetes Association Annual Meeting with nearly 15,000 attendees. This will be the first BCEC meeting for the American Diabetes Association – they last held their meeting at the Hynes in 1995. The ADA Annual Meeting is a five-day, science-heavy conference that brings participants from more than 124 countries together to discuss the most timely and significant advances in basic science and the prevention, diagnosis, and treatment of diabetes.
Other events of note in 2015 include the New England Region Volleyball Association’s Pre-Qualifier at the February event, which will transform the BCEC’s exhibit halls into nearly 20 regulation-sized volleyball courts, the return of PAX Expo East in March, the largest video gaming conference in New England, and the International Association of Convention Centre’s (AIPC) Annual Conference and General Assembly at the Hynes over the Fourth of July holiday. AIPC is the industry association for professional convention and exhibition center managers worldwide.
2014 was a fantastic year for the MCCA, with 241 events held at the BCEC and Hynes bringing 845,000 attendees to Boston, and generating an estimated 630,000 hotel room nights and $590 million in economic impact. In June 2014, the MCCA’s sales team had its best contract signing month in history, booking 38 future events for the City of Boston. These events are expected to generate 472,787 future hotel room nights in Boston. And in August, the MCCA debuted its new experimental outdoor space at the BCEC, the Lawn on D to great review. The Lawn on D was used by several Boston events, including HubSpot’s INBOUND 2014, which utilized the innovative outdoor space for morning workouts, lunchtime food trucks and an evening reception for 10,000 attendees.
Also in 2014, the MCCA received legislative authorization for a 1.3 million square foot expansion of the BCEC, including substantial additions to the exhibit and meeting space, and a second, larger ballroom. The expansion, expected to be complete in 2019, will allow the MCCA to host more and larger events. In addition to the BCEC expansion, in 2015 the MCCA, in partnership with Massport, will select a developer for a 1,200-room headquarters hotel across from the BCEC on Summer Street.
“We have a busy year with much hard work ahead of us,” said Rooney. “In 2015, we will be focused on executing exceptional events for our customers, and working simultaneously on our expansion and hotel development efforts in the South Boston Waterfront. It’s an exciting time for the MCCA, and we look forward to sharing more successes throughout the next year and for many years to come.”
More info at Massachusetts Convention Center Authority.
Photographs courtesy of Massachusetts Convention Center Authority.