Results for "Event Marketing"

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3 Online Strategies to Boost Your Event Attendance

Whatever kind of event you are hosting, you need people to attend. This is especially true when the event is open, meaning that you don’t need an invitation to attend, you just need to either buy a ticket or RSVP (depending on the type of event that you are ...

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Using the Power of Storytelling and Communication to Create Successful Events

The time is ripe to disrupt not an industry but a discipline. That discipline is communication. The disruptor is really good storytelling. Really good storytelling activates more of the brain, puts event participants first, captures greater attention, inspires action, and incorporates user experiences. Really good storytelling makes your events matter ...

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Top Tips on Marketing your Conferences and Events

Traditional marketing techniques no longer work. Attendees change their identities faster than a chameleon changes color. Today’s postmodern consumer defies categorization, making it a challenge for event and meeting planners to market their projects. In this podcast, Michael Solomon, a professor of marketing, industry consultant and author of “Marketers ...

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Extreme Customer Service and Your Events

On this episode of Event TALK, I am speaking with John Di Lemme, high-end marketing consultant, strategic business coach and international speaker about extreme customer service, and how this applies to service provided by meeting and event professionals.Listen to host Al Wynant and guest John Di Lemme discuss the ...

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Top tips to create and communicate the story of your event

On this episode of Event TALK, I am speaking with Ben Baker, President of Your Brand Marketing, about storytelling and how this applies to meeting and event professionals, and their events. Listen to host Al Wynant and guest Ben Baker discuss the following: Events have goals and meeting and event ...

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Attracting Millennials Without Losing Other Generations

On this episode of Event TALK we are speaking with Chris Hines, a 25-year-old entrepreneur and author from Los Angeles, California. He is a previously homeless college student that is now thriving in multiple businesses, speaking and coaching on topics such as millennials and motivation. Listen to show host Al ...

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5 Cost-Effective Ways to Boost Your Event Profile

When working in the events industry, it is vital that you keep a close eye on your costs. This is the best way to ensure that you don’t go over budget. This is especially important when you are in the early stages of planning an event or conference. If ...

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4 Event Marketing Tips to Optimize Turnout

If planning an event weren’t enough, you also have to worry about marketing the event. Without the proper and appropriate marketing, your event could suffer the worst fate: poor turnout. Don’t let your great event go to waste. Instead, use our quick guide to market your event so ...

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4 Ways to Market Your Event to Millennials

Move over, Baby Boomers, Millennials have taken over as the largest demographic in the United States. They’re the 18-34 year olds who are attending a great deal of your events and have an astounding amount of buying power. So, if you haven’t yet made a concerted effort in ...

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5 Tips to Help You Market Your Event

Event marketing is one of the most popular traditional marketing methods for many reasons. Not only does it give businesses the chance to meet potential clients face to face but it also gives businesses an opportunity to get more exposure. The problem some businesses have is that they don’t ...

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5 Steps to Get Sponsorship for Your Events

Unless you are a Fortune 500 company, you probably don’t have the budget for a high-scale event. This means you will need sponsors on your side. Of course, getting a sponsor is easier said than done. Why will another company, after all, choose to sponsor your event when they ...

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