Anyone who has been made responsible to plan a meeting, event or conference can benefit from this series. This workshop is ideal for individuals who want to pursue a planning career. For individuals, teams and committees planning events with little or no experience. For individuals who want to learn the latest trends, and how to implement new tools and solutions into the planning and execution process of events.
Not to worry. If you can't make a session, or multiple sessions, all sessions are recorded and will be available for viewing online after the workshop. You will even be able to take part in the ongoing conversations, and be part of the active Master Class community. You will need to be registered for the class in order to view recorded materials and download Master Class materials.
Participation is limited to 40 attendees for this Master Class Series.
April 27, 2017 at 10:00 a.m. Mountain Time
We start from the beginning. This session covers goal setting, how to develop your planning timeline, key terminologies, staffing and reporting.
May 4, 2017 at 10:00 a.m. Mountain Time
In this session, we will take an in-depth look at event budgets. How to create a budget that includes all revenue and expense line items, and how to track and manage your event budget. We will address the development of registration or ticket fees, and techniques to maximize sales.
May 11, 2017 at 10:00 a.m. Mountain Time
Most events require sponsorship support to be produced. Registration or ticketing fees alone rarely generate enough revenue to cover all expenses. In this session, we will address the creation of sponsorship and exhibit packages, how to sell and deliver on them. We’ll look at trends in sponsorship activations and how you could implement these trends into your events.
May 18, 2017 at 10:00 a.m. Mountain Time
Venues make or break your events. In this session, we will take a look at what you need to know before searching for venues or hotels. We explore what you need to look for and ask during your site visits, and how to negotiate successfully. We will cover what you need to know before signing any venue or hotel contract.
May 25, 2017 at 10:00 a.m. Mountain Time
Audio-Visual, Wi-Fi and entertainment play key roles in making sure your event is successful. In this session, we take a deep dive into these topics. We will address trends, tips on working with in-house or outsourced audio-visual companies. We will address how you can calculate and test the venue’s bandwidth so your attendees can access mobile devices without hiccups, and how to negotiate and manage your event entertainment.
June 1, 2017 at 10:00 a.m. Mountain Time
Speakers play an integral role in the success of your conference or event. They create value for your attendees by presenting meaningful information. In this session, we will take a look at how to find speakers, and how to manage the process. You will learn how to build a program for success, engage your attendees and evaluate your program.
June 8, 2017 at 10:00 a.m. Mountain Time
From online registration to attendee engagement. In this session, we will take a look at the tools needed to successfully manage your registration sales and engage attendees. We will look at ibeacons, gamification, augmented and virtual reality, and how to use these tools and event apps.
June 15, 2017 at 10:00 a.m. Mountain Time
If you build it they will come? Not really, you will have to market your event in order for people to learn about it and sign up. Event marketing is a process, and in this session, we will take you through the steps of creating an event marketing campaign using traditional techniques and new technologies.
June 22, 2017 at 10:00 a.m. Mountain Time
You have been planning for months and now your event is here. In this session, we will discuss all of steps and tasks you will need to perform from the time you arrive at your venue to the time you leave. We will look at staffing, security, logistics, venue and vendor relationships, onsite attendee management, and speaker, sponsor and exhibitor management. We will also talk about working with the catering department and venue staff.
June 29, 2017 at 10:00 a.m. Mountain Time
Your event is done and you are ready to move on to your next project. Not so fast, there are still a handful of things to do in order to close out your event. In this session, we explore all of the tasks you need to complete in order to wrap up your event.
Each participant receives 30 minutes of virtual one-on-one time with a professional planner to address any questions related to your events. This is not a sales pitch, just good old fashioned one-on-one Q&A.
Sessions will be scheduled separately.
Please feel free to use the form here to send us any questions. You may also email us directly at Workshops@eventinterface.com.