Mark your calendars for our first luncheon of 2016!
Our presenter will be Sasha R. Lewis, CFRE, Individual & Planned Gifts Manager, Institutional Advancement at the Musical Instrument Museum.
Make your database work for you. Questions to ask your database manager.
As a fundraising professional, you know the recommendation and best practices to secure major gifts for your organizations. As you cultivate a major gift pipeline, function areas such as direct mail, major gifts, membership, events, and volunteer history all plays a critical part in understanding the donor’s “lifecycle” with the organization. How do you manage a portfolio of 150+ donors, identifying new prospects, and stewarding the gifts already received to build a stronger relationship AND do everything else you need to get done? Get to know your database manager! The session will provide meaningful talking points so you can have a dialog with your database manager to improve your fundraising efforts by “learning to speak database”. Making your database work for you instead of you working for it will help you build stronger relationships with your organization’s donors.
Target Audience: All fundraising and donor database professionals
About Our Speaker
Sasha Lewis, CFRE is a development professional with 15 years of experience in supportive and direct fundraising roles. Born in Phoenix, she moved as a child with her family to Kansas City, Missouri where, as an adult, she began her career in fundraising. During the first decade, Sasha worked closely with development teams to integrate comprehensive fundraising strategies into data driven moves management systems that facilitated fundraising activities. In the more recent years, she has served as a Regional Development Officer before returning to the Valley in 2014 to join Musical Instrument Museum as their Individual and Planned Gifts Manager.
Association of Fundraising Professionals-Greater Arizona Chapter
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Scottsdale, AZ 85251